Hollischapmanshow

One of my favorite things about running a channel network is the ability to cross-promote content. Have a hit show on Channel X? You can advertise it on Channels Y and Z at no extra cost. In my experience, this kind of cross-promotion is golden: viewers appreciate being pointed to related content they might enjoy, and it keeps them within your network. This drives up watch time per user, which is exactly what we want. More watch time means more opportunities to serve ads or engage viewers with your content . 

Wethersfield Road is a moving story of healing. Through it all, Amelia has her besties by her side: a bottle and a bong, the binge-purge cycle, and risky hookups. She's the cross-faded chaos queen of nobody's dreams. Feeling lost, Amelia's connection with her horse, Hope, seems to be her last reason to stick around. But even that simplest love can't save her by itself. She topples into a shameful series of crash landings.

By 2025, well over 80% of companies were using content marketing in some form, with more than half of all businesses planning to increase their content marketing budget because the returns are undeniable. In fact, brands averaged about $7.65 in revenue for every $1 spent on content marketing in 2025. About 76% of marketers now say content marketing directly generates leads or demand for their business (a jump from 67% a couple of years ago). And 41% of marketers report that content marketing delivers higher ROI than any other channel, outperforming things like paid ads and email. 

You’ve built a business that was supposed to give you freedom—more choice, more time, more impact. On paper, you’re a successful entrepreneur running a successful company. But from the inside, it doesn’t always feel that way. You’re hiring, scaling, improving—and still, too much depends on you. You’ve tried to give your team more ownership, but too often things slip through the cracks, leaving you to feel that the only thing you can fully trust is yourself.

This is a deeply personal memoir about discovering unexpected DNA results and navigating the NPE world (Not Parent Expected). That’s emotional, identity-driven content — very strong storytelling.

What was the moment you realized your DNA results changed everything?”

“How does someone emotionally process becoming part of the NPE community?”

“What conversations are people afraid to have around this topic?”

“Who needs this book right now?”

“How has telling your story changed you as an author?”

First and foremost, it's important to understand your target audience and the specific need or pain point that your products or services can address. By pinpointing who your ideal clients are, you can tailor your pitch and approach to resonate with them on a personal level.