In this episode I am talking with Dimyena, a student of HFPM an event florist turned hotel florist all about the hard lessons she learned starting out as a new hotel florist and the importance of protecting your assets.

1:30 Importance of Reoccurring Revenue
5:41 Skills learned from tough experiences
7:24 How she found the HFPM
8:54 Biggest takeaways
10:30 The Ups & Downs
16:00 Lessons learned
19:02 Best advice for new florists
21:20 Importance of hotel lobby flowers
23:39 Design techniques

 

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