TravelBoom attended the renowned Hunter Hotel Conference in Atlanta this month and uncovered several key insights that will help independent hoteliers and vacation rental managers improve their relationship with investors and tackle the key concerns of the hotel industry's financial backers.  

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Is your hotel struggling to fill vacancies and generate revenue? Are you missing out on potential guests because of ineffective SEO strategies? In this episode, we'll discuss five must-implement SEO strategies for hotels in 2023 that can transform vacancy to victory. These simple changes can result in massive improvements in bookings and revenue, and anyone can fully implement them. Tune in to learn how to turn up your hotel's bookings and achieve success in the competitive hospitality industry.

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Read the full article at https://www.travelboommarketing.com/blog/seo-tips-trends-hotel-seo/

Today we have a pretty interesting, and pretty scary episode. OpenAI’s ChatGPT has been hitting the world by storm since it’s launch in late November 2022 and the ramifications to marketers are well… profound. We’re going to dive into the ins and outs of what ChatGPT is and what we all need to know so hoteliers can adapt and make the most of this groundbreaking technology.

Welcome to episode 231 of the Hotel Marketing Podcast.  In this short fuze edition of the podcast, we are going to go over 5 easy tests that you can launch today (or tomorrow if you’re busy) and start seeing an improvement in your hotel’s online conversion rate.

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https://www.TravelBoomMarketing.com/podcast

In today’s episode of the Hotel Marketing Podcast, we are going to tackle building headless websites, what they are, and why they are critical for successful hoteliers moving into the future.

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https://www.travelboommarketing.com/LeisureTravel

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The top email marketing trends for 2023. As an essential part of digital marketing for hotels, email marketing has the power to nurture guest relationships, generate new business and drive repeat business.

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https://www.travelboommarketing.com/LeisureTravel

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Watch out for the ADA Ambulance Chasers! Our industry, and us specifically, have seen an uptick in hoteliers getting served civil suits for their website not being accessible to those with special needs. This can be very costly and very time-consuming, not to mention being very detrimental to your guests. Today on the podcast I am going to walk you through what we have seen, what you can do, and how you can ensure you stay accessible to all and adhere to ADA and WCAG 2.1 guidelines.

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https://www.travelboommarketing.com/LeisureTravel

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In this edition, on November 8th, 2022, I'm going to cover what you should DEMAND from your analytics in 2023. Not request, not ask nicely, but DEMAND. As we dig in you'll see why demanding these three items from your reporting team will lead to great success for your hotel or resort in the new year.

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https://www.travelboommarketing.com/LeisureTravel

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Get ready ladies and gentlemen, Black Friday and Cyber Monday is here and if past years are any indication, 2022 is going to be another gang-buster year for hoteliers.

In today’s episode of the Hotel Marketing Podcast, we are going to revisit an article from last year laying out the ideal hotel plan to maximize revenue from customers when they already have their wallets out for some of the best sales of the year.

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https://www.travelboommarketing.com/LeisureTravel

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The premise is pretty straightforward, OTAs don’t have to be the cornerstone of your booking strategy. Sure there’s a place, but not at the expense of a direct booking. Today we will dig into one of our favorite topics, the OTAs… More specifically how you can leverage the OTAs to drive direct bookings over the long term.

DOWNLOAD THE LATEST STUDY:

https://www.travelboommarketing.com/LeisureTravel

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https://www.TravelBoomMarketing.com/podcast