On this episode of Pawd Slama Jama, host Andy Yanez (@AYanez_5) has a one-on-one conversation with Paul Pogge, Executive Vice President for Strategy and University Relations at The Brandr Group (@tbgusa), who on Tuesday announced a group licensing agreement with the University of Houston for the university’s student-athletes covering all the Cougars’ 17 sports.

Pogge talks about the backstory of The Brandr Group; specifics on potential Name, Image and Likeness deals that UH athletes could benefit from under the agreement; how long the agreement will last; potential merchandising products that could be on the horizon; and the ultimate vision of the partnership with UH athletics.

Then, cohost Da’Yon Dunlap (@DayonDunlap) joins the show as both Yanez and Dunlap discuss whether Houston athletics has begun to garner more national attention; and they talk about what the university can do to get more eyeballs to the athletics program as football season draws close.

#GoCoogs #ForTheCity #UniversityOfHouston #GoCoogs #HoustonCougars #HoustonBasketball #Big12 #NameImageLikeness #NIL