CIM Marketing Podcast

How AI can help challenger brands beat the competition


Listen Later

In this episode of the CIM Marketing Podcast, Duarte Garrido (DG), co-founder of DoJo AI, gives our listeners the inside track on how AI technology is enabling small marketing functions to compete with corporate behemoths. 

 

He highlights the growing complexity marketers face, including fragmented tools, limited budgets, and rising expectations and explores what the democratisation of marketing means for challenger brands.  

 

This podcast will:

• Reveal why AI marketing will help small firms catch up with major corporates

• Explore how technology will relieve marketers of time-consuming mundane jobs

• Highlight why marketers are unwise to rely on LLMs

Want to know more? Check out the CIM Content hub now for all things marketing.

...more
View all episodesView all episodes
Download on the App Store

CIM Marketing PodcastBy CIM | The Chartered Institute of Marketing


More shows like CIM Marketing Podcast

View all
The Martin Lewis Podcast by BBC Radio 5 Live

The Martin Lewis Podcast

54 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

116 Listeners

The Media Show by BBC Radio 4

The Media Show

32 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,654 Listeners

Feel Better, Live More with Dr Rangan Chatterjee by Dr Rangan Chatterjee: GP & Author

Feel Better, Live More with Dr Rangan Chatterjee

3,862 Listeners

Happy Place by Fearne Cotton

Happy Place

1,049 Listeners

How To Fail With Elizabeth Day by Elizabeth Day and Sony Music Entertainment

How To Fail With Elizabeth Day

1,151 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

47 Listeners

The Story by The Times

The Story

257 Listeners

The Mid•Point with Gabby Logan by Gabby Logan

The Mid•Point with Gabby Logan

184 Listeners

ZOE Science & Nutrition by ZOE

ZOE Science & Nutrition

2,140 Listeners

When It Hits the Fan by BBC Radio 4

When It Hits the Fan

45 Listeners

Electoral Dysfunction by Sky News

Electoral Dysfunction

102 Listeners

Begin Again with Davina McCall by Begin Again

Begin Again with Davina McCall

588 Listeners

What's Up Docs? by BBC Radio 4

What's Up Docs?

107 Listeners