David Walter doesn't believe that cold-calling is an art or a science. Instead, he emphasizes that you simply need a blueprint to follow and a desire to want to do the work. He takes a different approach than most, especially when it comes to objection handling. David emphasizes aggressive agreement. Learn his process in this episode of Sales Reinvented.

Outline of This Episode

• [1:07] What is a cold-call? Is cold-calling still relevant?
• [2:21] Is there an art and science to cold-calling?
• [2:43] How David prepares for cold-calling
• [4:35] David's favorite way to capture a prospect's interest
• [5:39] How to keep a cold-call conversation engaging
• [6:56] Indispensable tools and technologies
• [8:22] David's top cold-calling dos and don'ts
• [10:10] How David handles objections and rejections

Resources & People Mentioned

• Zoom Info
• LinkedIn Navigator
• Seamless.ai
• How to Win Friends & Influence People

Connect with David Walter

• Connect on LinkedIn

Connect With Paul Watts

• LinkedIn
• Twitter

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Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com