Is that stock with a low P/E ratio a genuine bargain or a dangerous value trap? Valuation multiples seem simple, but comparing them between companies is rarely an apples-to-apples situation. This episode is your guide to navigating the nuances of valuation and answers the key question:

How do I compare valuation multiples between companies?

We provide a complete toolkit for analyzing stocks like a pro, moving beyond just the P/E ratio. Learn the critical rule of never comparing multiples across different industries and discover which metrics to use for different types of companies—from Price-to-Sales (P/S) for tech startups to Price-to-Book (P/B) for banks. We'll show you why EV/EBITDA is a superior tool for seeing through "hidden" debt and how the PEG ratio adds the crucial context of growth.

This is your shortcut to stop guessing about value and start making truly informed decisions. Are you looking at a premium-quality company or just an overhyped stock? Subscribe to learn how to tell the difference.

Key Takeaways

• The #1 Rule: Never Compare Multiples Across Different Industries. This is the biggest trap. A P/E of 15 might be cheap for a high-growth software company but expensive for a slow-growth utility. Different industries have different growth rates, risk profiles, and capital needs, making their "normal" multiples vastly different.
• Go Beyond P/E to See the Full Picture: No single multiple tells the whole story. Use a toolkit: P/E (Price-to-Earnings), P/S (Price-to-Sales) for high-growth/unprofitable companies, P/B (Price-to-Book) for asset-heavy businesses like banks, and P/FCF (Price-to-Free-Cash-Flow) to see if earnings are backed by real cash.
• EV/EBITDA is the "Debt Detector": The P/E ratio completely hides a company's debt. EV/EBITDA(Enterprise Value to EBITDA) is a superior metric for an apples-to-apples comparison, as it includes debt in its calculation, revealing which company is truly more expensive once you factor in its leverage.
• Use the PEG Ratio to Factor in Growth: A high P/E isn't always bad; it often signals high growth expectations. The PEG ratio (P/E divided by the earnings growth rate) helps normalize for this. A PEG ratio around 1.0 is often considered fairly valued.
• Adjust for Cycles and Accounting "Gremlins": For cyclical industries (like oil or autos), you must use "normalized" or average earnings over a full cycle, not just the peak or trough. Also, be wary of one-time accounting gains or charges that can temporarily distort the P/E ratio.

"A PE of, say, 15, for a fast-growing software company... might look dirt cheap. But for a slow, steady utility company, 15 could be quite expensive, actually."

Timestamped Summary

• (00:55) Your Toolkit: The 5 Key Valuation Multiples: A clear, simple breakdown of the most common multiples: P/E, P/S, P/B, EV/EBITDA, and P/FCF, and what each one tells you.
• (04:53) The #1 Rule: Never Compare Across Industries: Discover the most fundamental mistake investors make and why a P/E of 15 for a tech stock is not the same as a P/E of 15 for a utility.
• (06:42) The "Debt Detector": Why EV/EBITDA is a Better Tool: Learn how the P/E ratio can be dangerously misleading by hiding a company's debt, and why EV/EBITDA gives you a much cleaner comparison.
• (12:34) Real-World Example: Why the "Cheaper" Stock is 4x Worse: A powerful case study of two software companies ("SoftCo" vs. "Code Inc") showing how the one with the lower P/E was actually a much worse deal once you factored in growth (using the PEG ratio) and debt.
• (15:54) Your Final 6-Point Checklist: A practical, step-by-step checklist to run thro

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