In the third hour, Sam and Greg are joined by friend of the show Executive Director of the SWAC Championship John Grant ahead of the Cricket Celebration Bowl. Who will we see for the Cricket Celebration Bowl? The guys are also joined by friend of the show 92.9 The Game Atlanta Hawks Basketball Announcer Steve Holman ahead of the Hawks matchup with the Denver Nuggets. What do you make of the Hawks right now? Plus, the guys close out the show. How do you create generational fandom?