The Ordinary Business™️ Podcast

How Habit Anchors Keep Dr. Sapphire’s Life Together


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Ever buy a stack of books that looks nice on the shelf…but somehow, you never read any of them? Same. This episode, I sat down with Dr. Sapphire, an ordinary business owner who’s juggling two careers, a reading habit that keeps multiplying, and a battle against end-of-year panic. We talked about anchor habits—the sneaky tricks that help you actually follow through on routines without burning out or quietly quitting.

This isn’t another “7 habits of billionaire founders” kind of chat. Dr. Sapphire shares real strategies for weaving new habits into your workday, how routine helps when you’re running on low brainpower, and why sometimes your “failed” experiments are really just clues for what will work next. If you’re tired of trying productivity hacks that never stick—or you just want permission to drop perfection for progress—this is your episode.

→ Learn more about The Ordinary Business: ⁠⁠⁠⁠https://www.theordinarybusiness.com

Key Takeaways:

  • Tie new habits to routines you already do, so it feels less like a chore and more like part of life.

  • When experiments flop, dig into why—your failed habits usually have a story worth listening to.

  • Choose one simple change at a time (not the whole self-improvement buffet) and anchor it to something reliable.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.

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The Ordinary Business™️ PodcastBy Jess Freeman

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