The Secret Sauce of Outsourcing

How I Started Living the 4-Hour Work Week


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You think living the 4-hour work week is just a dream? I used to think that too—until life forced me to figure it out fast.

Back in 2007, my wife got a life-threatening diagnosis late in her pregnancy. I had two toddlers, a growing business, and zero margin for error. I couldn’t work. At all. And yet… the business kept going. Actually, it grew. That was the moment everything changed.

I didn’t just try the 4-hour work week. I got thrown into it. And the reason it worked? Two Filipino VAs I had trained from the ground up. Not tools. Not some automation hack. Just real people I trusted.

So how did I go from grinding 50+ hour weeks… to stepping away cold turkey—while my business didn’t just survive, but got stronger?

In this episode, I break it all down:

👉 Why hiring Filipino VAs was the only reason my business didn’t collapse

👉 The mistake I made early on that almost kept me trapped in 60-hour weeks

👉 How two quiet, “task-level” VAs turned out to be strategic thinkers (and lifesavers)

I’ll also show you what happened after I realized I wasn’t going back—because once I saw what they could do, I started making different choices about how I built my business.

By the end of this episode, you’ll know:

🎯 How to stop treating VAs like assistants—and start training them like partners

🎯 The mindset shift that made my business grow while I worked less

🎯 Why lifestyle freedom is a choice you make before the business explodes

▶️ Think your VAs can’t run your business? You might be the one holding them back. Hit play.

🔔 Know someone who’s burning out in their own business? Send this episode their way

🚀 Want Filipino VAs you can actually trust with your business? Start at OnlineJobs.ph

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The Secret Sauce of OutsourcingBy John Jonas

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