Sign up to save your podcasts
Or
Share How Kroger's Programmatic Advertising Marketplace is Benefitting Brands
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
How Kroger's Programmatic Advertising Marketplace is Benefitting Brands
In episode 330 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Cara Pratt, senior vice president of Kroger Precision Marketing (KPM) at 84.51°, the retail data science, insights and media subsidiary of the Kroger company. Listen in as Pratt discusses the business and her role at the company, the genesis of Kroger's new programmatic advertising marketplace,…
View all episodes
By Total Retail
4.6
2121 ratings
In episode 330 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Cara Pratt, senior vice president of Kroger Precision Marketing (KPM) at 84.51°, the retail data science, insights and media subsidiary of the Kroger company. Listen in as Pratt discusses the business and her role at the company, the genesis of Kroger's new programmatic advertising marketplace,…
More shows like Total Retail Talks
View all
Stuff You Should Know
78,379 Listeners
Planet Money
30,716 Listeners
The Tim Ferriss Show
16,124 Listeners
Marketplace
8,761 Listeners
WSJ What’s News
4,332 Listeners
Pivot
9,501 Listeners
The Daily
112,049 Listeners
WSJ Minute Briefing
682 Listeners
Up First from NPR
56,516 Listeners
Retail Gets Real
86 Listeners
The Journal.
6,069 Listeners
Huberman Lab
29,170 Listeners
Where Everybody Knows Your Name with Ted Danson and Woody Harrelson (sometimes)
3,581 Listeners