Maneet Gohil, started Lal10 as a side hustle while in college and after a roller coaster journey of multiple pivots, scaled it to a ₹200cr ARR business.

Lal10 is an asset light manufacturer. Think of it as an Oyo Rooms model for Indian craft manufacturing. They build the market connection and generate demand, and in the back end, digitize small scale factories to manufacture, thereby helping Indian handcrafted textile suppliers to make their inventory available on global platforms.

He talks about:

• How to scale a side-hustle successfully
• How the ‘Jugaad’ culture works in the Indian creative manufacturing sector and how to use it to make a profitable ‘dhanda’
• How to sell in dollars and spend in rupees

Get  notified about the latest releases and bonus content by subscribing to our newsletter at founderthesis.com