How MiPA is Scaling up With Streamlined Business Processes

Last Updated on October 23, 2021 by Owen McGab Enaohwo

The owner of MiPA, Emma Mills, is dedicated to helping business owners and entrepreneurs focus on growing their businesses. She and her team handle the back-and-forth communications between business owners and their customers that normally take time. 

To help businesses stay focused, Emma and her team have to be organized and on top of their game. They handle repetitive tasks so business owners can spend time on the things they love to do most. 

While the competence of her employees wasn’t up for debate, it became apparent that they needed a more effective workflow tool to keep up with the growing needs of the business. 

They soon discovered SweetProcess, and the operations at MiPA have never been more solid. In this case study, Emma shares her experience with using SweetProcess with us.

Emma Mills – Owner and Founder at MiPa

About MiPA

MiPA is the UK’s number one award-winning choice for virtual PA (personal assistant) support and call answering services. 

With freedom and fun as its core values, the organization gives business owners the freedom to do the things they enjoy doing and have fun without worrying about wasting time on low-energy and time-consuming tasks such as answering calls and managing diaries.

Established in 2007, MiPA has grown across the UK and answers 2,000 calls daily. 

MiPA upholds its philosophy “We exist to make your life better” with a superb team that works around the clock to keep its clients’ businesses running and thriving. 

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The Biggest Game Changer 

Handling the communication needs of many businesses is no small feat. With so much going on, things can easily slip through the cracks without proper organization.

Emma and her team understood that to be efficient, they needed to document their processes but the tools they were using fell below the mark.

“We dabbled a little bit with Dropbox in terms of just having some folders and putting in a Word document that had some basic steps in it. But it quickly became apparent that, yes, it might work if you’ve got maybe ten processes, but we needed something that was gonna take part of the management out of it for us.” 

Giving the unique needs of each business, they also needed to offer a personalized service to each customer. With the systems they had, doing this effectively used to be a challenge. They were unable to log in the various processes for different businesses. 

According to Emma, the biggest game-changer of using SweetProcess is the ability to offer a custom service to their customers.