Mumbrellacast

How Qantas can save its brand; why Upfronts are so important; does adland have a feedback problem?

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6 September 2023

Qantas has been engulfed by a PR nightmare. We look at what the new CEO has to do to restore public trust in the airline.

Also today:

  • It’s Upfront season - and in a tough advertising market, these events take on even greater significance
  • And does the advertising industry have a problem with feedback?


    • Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella.

    ...more
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