The Modern Editor Podcast

How to Add a New Product or Service to Your Editing Business


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Are you ready to expand your offerings? Maybe you've elevated your skill set and you want to add a different type of editing, or maybe you want to create a product that'll meet more of your clients’ needs. 

In this episode, we’re diving into everything you need to think through before you introduce a new product or service to your editing business. Is now the right time? How do you create new products? Then, how do you launch them? Let’s get into the nitty-gritty!

Important Sections
  • (1:03) Why Not to Launch a New Product or Service
  • (3:19) Do You Really Want to Create a New Product or Service?
  • (5:27) Is the Product or Service Needed in the Industry?
  • (7:57) Does This Product or Service Fit Into Your Existing Business
  • (10:16) How to Create Your New Product or Service
  • (13:56) Picking a Launch Date
  • (15:42) Promoting Your New Product or Service
  • (19:47) Assessing Your New Product or Service
Resources Mentioned
  • Editing Contract Template
  • Canva
  • Episode 14: 11 Ways to Market Your Editing Business Outside of Social Media
Work with Me:
  • Book a free 15-minute call
  • Join the Freelance Editors Club
  • Book a 1:1 coaching session
...more
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The Modern Editor PodcastBy Tara Whitaker

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