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Today, I'm incredibly honoured to welcome back a visionary in the world of branding and marketing – Adam Morgan. Adam is the esteemed author of the groundbreaking book "Eating the Big Fish" and the brilliant mind who coined the term "Challenger Brands."

In his much-anticipated return to my podcast, Adam dives into his latest creative endeavour, a captivating podcast titled Let’s Make This More Interesting. This show is designed to shake up the conventional wisdom of branding, offering fresh insights and strategies to help brands stand out, be less dull, and make a lasting impression.

Join us as Adam shares his wealth of knowledge and provides actionable tips on how to transform ordinary brands into unforgettable ones. Whether you're a marketing professional, a business owner, or simply passionate about branding, this episode is packed with invaluable insights you won't want to miss!

Tune in to get inspired and learn how to make your brand less dull and more memorable.

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BRANDING MATTERS is one of the 40 Best Branding Podcasts worldwide. It's one of the 17 Branding Podcasts Worth Your Time in 2025. And it's one of the 20 Great Podcasts to Grow Your Brand.

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About Me
Hey there, I'm Joelly - the Branding Badass. My BADASS superpower is helping you build a brand that matters. From branded merch to keynote speaking, when you work with me, you get results!

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