No matter your background or previous experience in sales or engineering, you can achieve massive success in technical sales.

Start with a goal; look at it more than just a yearly perspective of “I want to make $X million a year.” Instead, break it down and look at it from an activity standpoint: “I need to make X amount of calls a week to make X amount of sales to earn $X.” Then, keep yourself accountable and block out daily times to do your calls and plan out your week.

Be consistent with making calls; 500 a week may seem like a lot, but 100 a day is doable. Don’t get bummed out if you don’t connect with anyone on a particular day. Just because they say no today doesn’t mean they won’t be in the market tomorrow and several months later. This is why it’s essential to keep in contact with your leads and strategically connect with the decision-makers. You can get your foot further in the door with prospects who have engaged with your content more often and have started to build a level of trust with your brand.

Be consistent with content sharing. It doesn’t have to be super professional, and the first few times aren’t the best. Still, if you share information and are interested in solving your prospect’s problems, your content will provide value. For example, someone who has seen your videos on LinkedIn on a cold call makes that a warm call and ups your chances of closing a deal.

Remember they may not buy today, but always leave the option on the table “if you need anything, let me know!”

#technicalsales #kylemilan #salesengineer

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