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In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Christian Ray Flores, a brand strategist and founder of Third Drive Media. Christian shares his journey across four continents and his early success as a pop star, illustrating the foundations of personal branding. He explains how his company evolved from video marketing to personal brand development for tech founders and nonprofit leaders. Christian discusses the essence of authentic personal branding, overcoming psychological barriers, and packaging your unique value. He highlights the importance of authenticity and societal needs in brand building, offers strategies for navigating setbacks, and underscores the value of coaching. The episode concludes with powerful insights on achieving long-term success through a holistic approach.

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