Own Your Lane™ - The Thought Leadership Branding Podcast

How to Carve Your Own Path to Entrepreneurship by Building Your Personal Brand on LinkedIn with Steven Arthur George


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“I've always wanted to be out on my own, always wanted to make my own path if you will. But until I got into a space where I really could connect with something I was passionate about, then came the confidence," says Steven Arthur George, founder of SAG Advisory Services. In this episode, Steven talks about his journey of finding the thing and space where he connected and felt confident to focus on building his brand and a consultancy firm.

Steven’s journey started in the financial industry then moved to the cannabis space for more than a decade which he landed through LinkedIn. But while being employed, Steven explained that he always had this drive in him - the drive to want to do something more and write his own path.

Tune into this week’s episode about the transition from the corporate world to entrepreneurship and thought leadership, how he found the confidence to go out on his own and write his own path, and how he started building his own personal brand as himself, literally 

 

Quotes:

  •  “I've always wanted to be out on my own, always wanted to make my own path if you will. But until I got into a space where I really could connect with something I was passionate about, then came the confidence” (4:31-4:43)
  •  “Start now, right. Start now, and just find something you're passionate about, you want to be known for. And LinkedIn is a place.” (11:00-11:08)
  •  "This is much more powerful than just a lead generation tool or a 'find a job' tool, okay. There's a lot more to this platform." (13:39-13:47)
  •  “Once I started to show up and realize, I said, ‘Steve, you have more to talk about. And you have more to say. So you're going to have to say it.’ And then I started to talk about more stuff.” (18:43-18:45)
  • “I think, "As you build your personal brand, you're developing yourself as an individual. And really focusing on you and trying to give the best of you to the world." (19:01-19:11)
  •  “I've always known I had this inside, but for some reason, whether that was childhood, problems, or other different things, I suppressed it, right? But then also, which led to misery, which led to depression, which led to anxiety, which led to not a happy life. And as soon as I stopped suppressing all of that and started believing in myself more and being more of myself, things changed." (28:42-29:07)
  • “If you're going to go build a personal brand, and you're going to put yourself out there, you better damn well know who you are. And if you don't, you've got to do that work first, o
Ready to Own Your Lane? - The Brand Leaders® Podcast


Michelle B. Griffin is a keynote speaker, personal brand and PR strategist, author, podcaster and LinkedIn® visibility expert who helps high-achieving professionals elevate their visibility and influence for business growth.

As the founder of Brand Leaders® Executive Branding and creator of the Own Your Lane® Recognition Roadmap, she helps B2B founders, leaders and industry experts position their personal brands and leverage LinkedIn + PR to grow influence, increase demand, and become top-of-mind authorities to accelerate business growth.

Book a chat with Michelle to discuss speaking, advising or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
EXECUTIVE BRANDING ADVISORY: Brand Leaders
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn

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Own Your Lane™ - The Thought Leadership Branding PodcastBy Michelle B. Griffin

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