Question?

Ever been tongue-tied when asked the question: "So, what do you do?" at online and in-person networking and events?
 
Answer:

As the Brand Therapist, I know this struggle all too well. In this week's therapy session, I share my personal journey of refining my own introduction, from networking events to online profiles, and the realization of how important a clear, concise, and compelling self-introduction is. 

I introduced the  4As that can make your brand position statement super clear to confidently introduce yourself and your brand, both in-person and online. 

It's not just about introducing yourself, it's also about understanding the challenges your audience faces, how you can assist them, and the results they can achieve with your help. 

This simple framework and real-life example will help you easily answer the “So what do you do?” question so you can be relatable, remembered, and referred to all the right people

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Position Yourself to Propel Yourself.

Ready to Own Your Lane? - The Brand Leaders® Podcast

Michelle B. Griffin is a keynote speaker, personal brand and PR strategist, author, podcaster and LinkedIn® visibility expert who helps high-achieving professionals elevate their visibility and influence for business growth.

As the founder of Brand Leaders® Executive Branding and creator of the Own Your Lane® Recognition Roadmap, she helps B2B founders, leaders and industry experts position their personal brands and leverage LinkedIn + PR to grow influence, increase demand, and become top-of-mind authorities to accelerate business growth.

Book a chat with Michelle to discuss speaking, advising or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
EXECUTIVE BRANDING ADVISORY: Brand Leaders
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn