Timdavisonline (00:02.029)

Hey, hey, what is up everybody? Tim Davis over here, theoriginatorsguide.com podcast, home of your coaching tip in under three minutes or less. We are rocking and rolling January 6th, 2025 guys. And I want to talk to you today about conversions and how important it is to get your client off the street and put a barrier of protection around them so that you actually can secure the client and close their transaction. There is no doubt, no doubt.

Timdavisonline (00:30.38)

Right? People are shopping around for everything these days. Milk, bread, eggs, loans, rates, insurance, you name it. Everybody seems to be in the shopping game. And that can be frustrating. But I was working with a personal coaching client just recently, and this is something we dove into. And I think we uncovered a way for their conversions to be higher. So they were getting successful, following the plan, and starting to get a lot of leads. And they said to me, they said, you know, I sent my application link out.

Timdavisonline (00:58.894)

And sometimes they don't come back right away. It can take a day or two, or they'll start it and they won't complete it. And I said, you know what? In really busy times, and you have to assess your own business, like if you've got all the business in the world right now and you're just pumping on all cylinders, what I'm getting ready to share may not apply to you. But if you're trying to pop out three, four, five, six, seven loans a month, listen up. You get somebody that calls you or inquires about a mortgage.

Timdavisonline (01:27.648)

it is so easy to send them our online application link. And I love it, right? There is a lot to be said about efficiencies with things like that. However, right, if you're finding that a smaller percentage of people are actually filling it out or it's taken them a long time or haven't been, they are starting the process and then not completing it, that could be an issue, right? Because how many times have you said, you know, hey, I think need to buy a new pair of socks. And next thing you know, Facebook is full of sock ads.

Timdavisonline (01:57.218)

You're like, man, is my phone listening to me? Or you've done a Google search on microphone stands. And they say, know, boo, every microphone stand company in the world is advertising to you on social media. The same is true with your clients. You send them online, and you could be putting yourself and them in a death trap of advertisements. If I get a lead in today's marketplace, remember, we're always talking about be cognizant of the market. If I get a lead right now, I'm going to get them on the phone.

Timdavisonline (02:27.032)

get enough information to take them off the market. Old-fashioned, right? Somebody can call me old-fashioned, that's fine. But Everlead is so valuable, I need to lock them down and secure them. So take a look at your conversions. People are going on your app, and they're not getting online app, and they're not getting it done right away. You could be losing opportunities. Everyone's important right now. Remember what I always say, your goal, find one loan each and every day. And if you need some help, check out theoriginatorsguide.com. We're offering a coaching special right now. You can get in our program for one month for only one.

Timdavisonline (03:05.798)

TheOriginatorsGuide.com. Appreciate you guys listening. Share it with a friend. You'll have an awesome day. Go find it secure to lock that loan. I'll talk to you guys real soon. See you.