"You need at least 10,000 downloads per episode before sponsors will even look at you."

If I had a dollar for every time I've heard this in podcasting circles, I'd have enough to sponsor someone's show myself. This advice has convinced countless podcasters that monetisation is off-limits until they hit some arbitrary download threshold. It's not just misleading, it's costing you money right now.

After helping dozens of podcasters at Bamby Media secure their first sponsors, I can tell you that smaller shows have a distinct advantage that most creators haven’t explored: micro sponsorship.

In this episode, I explain what micro sponsorship is, how it works, who to target and how much to charge.

BAMBY MEDIA LINKS:

Our Learn Descript Program

Monetising Your Podcast Course

YouTube Channel

Our Services

GEAR WE USE HERE AT BAMBY MEDIA:

SE Dyncaster DCM8

Elgato Wave Mic Pro

XLR Cables

Sony ZV E10

Elgato Camlink

Aputure Amaran 200d LED Video Light

Aputure Light Box Min

Pre-Amp/Mixers we recommend

Focusrite Clarett+

Rode Streamer X

Rodecaster Pro II

Rodecaster Pro Duo