In this episode of the Massage Business Success podcast, host Amy breaks down the real secret to creating loyal, repeat clients—and it's not about marketing, membership programs, or finding "ideal" clients. Instead, it's about understanding and meeting client expectations through the power of touch.

Amy shares key insights from her experience, including six essential questions every therapist should ask before a massage to ensure clients get the experience they’re hoping for. If you're struggling to get clients to rebook, this episode is a game-changer!

Here are some key points inside the recording:

01:15 - Introduction & common comments from therapists

03:20 - Getting a repeat client is simple

05:22 - What are expectations? The stuff in your client's mind....

08:54 - Touch and massage is invisible art and built from client expectation

15:00 - The 6 questions 

24:04 - Q1: Is this your first massage? yes/no

25:27 - Q2: Which massage intent are you looking for? Relaxation, stress reduction, pain reduction (or a combination of these)

27:49 - Q3: How to personalize the massage flow (intent + starting and ending points)

31:44 - Q4: What is your current pain level?

33:34 - Q5: What pressure do you want? (and the way to actually offer it)

38:12 - Q6: What results do you want to receive from the massage? (The ultimate expectation)

Here is the link for the FREE PDF download of the 6 questions we talk about in this episode: FREE 6 QUESTIONS

And of course.... don't forget LAUNCH Your Massage Business where you can learn how to grow your massage business and clientele faster! https://www.amybradleyradford.com/launch

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