Learn to generate high-quality leads with outbound sales.

Most businesses rely on word-of-mouth and referrals to grow, but what happens when those slow down? Too many companies write off outbound as “ineffective” because they’ve tried blasting cold emails or LinkedIn messages—only to get ignored. The truth is, outbound isn’t dead; bad outbound is.

In this outbound sales masterclass, we’re breaking down the right way to do outbound—the method that consistently books calls, builds relationships, and fills your pipeline with ideal clients:

• The Super Consumer Advantage – How to identify and target the customers who will spend the most and stay the longest
• Preheating for Success – Why most outbound fails (and how to warm up leads so they want to talk to you)
• The Conversation-First Approach – A proven framework for starting real, high-converting conversations—without feeling like a pushy salesperson

Plus, we’ll reveal the #1 mistake businesses make with outbound (and how to fix it), the secret to “I see you everywhere” marketing, and why outbound can outperform paid ads when done correctly.

Joining me is an expert who have mastered this process Jerson Mellizo, head of outbound at the company. If you’ve ever thought outbound was too hard or ineffective, this episode will change your mind. It’s time to stop waiting for leads to come to you—and start creating them on demand.

The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show.

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