Beyond 7 Figures: Build, Scale, Profit

In today’s episode, we’re sitting down with an entrepreneur who didn’t just enter a competitive industry—he redefined it. If you’ve ever faced the challenge of standing out in a crowded market or wondered how to turn obstacles into opportunities, you’ll connect with this story. It’s a conversation about vision, grit, and creating a business model that not only works but sets new standards. Whether you’re scaling a company or looking for fresh ideas to shake things up, this episode brings you the kind of inspiration and perspective every entrepreneur needs.

Our guest, Cole Shephard, is the Founder of the Green Coffee Company, now recognized as Colombia’s largest coffee producer. Starting his career at PwC, Cole’s expertise spans industries and continents, including billion-dollar deals in finance, real estate, and more. Today, he’s revolutionizing coffee production, creating value in unexpected ways like turning waste into premium vodka and bioethanol. His approach to problem-solving and growth is anything but ordinary, and his insights will get you thinking differently about what’s possible in your own business.

In this episode, you will:

• See how innovation can help redefine traditional industries and unlock new opportunities.
• Understand the benefits of vertical integration to boost profitability and streamline operations.
• Learn how turning waste into profit can create unique revenue streams and differentiate your business.
• Discover the importance of momentum in driving growth, especially in the early stages.
• Explore why hiring exceptional talent is critical for scaling and sustaining success.
• Recognize the value of adapting to customer needs to stay relevant and competitive.
• Gain insights on maintaining market leadership while fending off competitors.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week when we talk about . So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• https://www.legacygroup.co/lander
• www.greencoffeecompany.com
• **https://predictableprofits.com/**
• https://www.youtube.com/@PredictableProfits
• https://www.facebook.com/PredictableProfits
• https://www.linkedin.com/company/predictable-profits/

In today’s episode, we discuss how business leaders can use AI as a strategic partner to improve decision-making and drive growth. Rather than being just a tool for efficiency, AI offers leaders practical ways to think more critically, address complex challenges, and stay competitive.

Our guest, Geoff Woods, is the Founder of AI Leadership, helping leaders use AI to overcome obstacles and drive growth. As former Chief Growth Officer of Jindal Steel & Power, he boosted the company’s market cap from $750 million to over $12 billion in four years. He also co-founded the consulting firm behind The ONE Thing, advising organizations from startups to large enterprises. Tune in for Geoff’s valuable insights on the future of AI in leadership and business growth.

In this episode you will:

• How AI can become a strategic partner to improve decision-making and drive growth.
• Geoff Woods’ approach to using AI for tackling complex business challenges.
• Hear why strategic thinking is critical for future-proofing your business with AI.
• AI empowering leaders to think more effectively.
• Find out how AI can help overcome operational bottlenecks and boost productivity.
• Geoff’s unique framework for creating effective AI prompts that generate valuable insights.
• Skills and mindset shifts needed to stay relevant in an AI-driven future.
• Advice on integrating AI into company culture without risking team displacement.

• https://www.aileadership.com/
• **https://predictableprofits.com/**
• https://www.youtube.com/@PredictableProfits
• https://www.facebook.com/PredictableProfits
• https://www.linkedin.com/company/predictable-profits/

This episode of Beyond Seven Figures podcast is all about tackling the tricky issue of sales plateaus and slumps. We break down the common causes of stalled sales and discuss data-driven strategies to get back on the path to growth. Whether it's refining your processes or leveraging metrics, you'll gain valuable tips to get your sales back on track and achieve consistent growth.

Joining us today are Zach Burkes and Joe Beecroft from Predictable Profits. Zach, co-founder of Predictable Profits Coaching, is a seasoned entrepreneur with a multi-million dollar company under his belt, featured in Fox Business and Inc. Joe specializes in helping CEOs and founders overcome growth challenges. Together, they’ve supported some of the nation’s fastest-growing companies, making them experts in predictable and sustainable business growth.

In this episode you will:

• Tracking data-driven insights is essential to diagnosing and overcoming sales plateaus.
• Refining your sales process helps identify where prospects drop off, leading to higher conversions.
• Consistency in daily sales activities, especially disciplined follow-ups, is crucial to avoiding slumps.
• Aligning sales and marketing teams ensures that strategies are synced, optimizing lead generation and closing deals.
• Innovation and adjusting offers based on data and feedback can be the key to breaking through persistent sales slumps.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• https://predictableprofits.com/

In today's episode, we discuss how outbound marketing has changed and how to adapt with personalized outreach. Our guests share the benefits of using multi-channel methods, like LinkedIn and email, to build recognition before direct contact. We cover "micro campaigns," improving response rates, and the importance of personal branding and omnichannel presence. This episode offers practical tips to refresh your outbound marketing approach.

Joining us today are two experts: Tom Trush and Jerson Mellizo. Tom, a direct-response marketing veteran with nearly two decades of experience, has helped companies across 40+ industries generate millions in sales. He is the founder of Write Way Solutions and author of Escape the Expected. Jerson, from Predictable Profits, creates profitable experiences for 7- and 8-figure business clients, connecting them with growth opportunities, leadership coaching, and educational resources.

In this episode, you will:

• Learn how to use multi-channel strategies like LinkedIn and email to effectively engage prospects.
• Discover the power of "micro campaigns" to increase response rates and conversions.
• Understand the importance of personal branding in outbound marketing.
• Gain insights into preheating prospects before direct outreach for better results.
• Learn practical methods to optimize and personalize your outbound marketing efforts for greater success.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• https://predictableprofits.com/

In today’s episode, we dive into the importance of mastering your business's financials to make smarter, more informed decisions. We'll explore key areas like cash flow management, accrual accounting, and profitability tracking, all of which play a vital role in ensuring long-term success and financial health. Whether you're an entrepreneur navigating large contracts or a small business owner trying to optimize project efficiency, understanding your numbers is essential to staying ahead and growing your business sustainably.

Our guest, Brad Ebenhoeh, is the founder of Accountfully, a modern outsourced accounting firm that caters to innovative brands and businesses. Leaving behind the corporate world of suits and ties, Brad embraced a fresh approach to accounting one that integrates technology and emphasizes a strong work-life balance. Through his forward-thinking leadership, Brad has transformed accounting into a dynamic, client-focused service, proving that financial management can be as exciting and impactful as the creative brands he partners with.

Coming up on this episode:

• Understanding and tracking your business’s financial numbers is crucial to making informed decisions and avoiding costly mistakes.
• Accrual accounting provides a clearer picture of financial health by matching revenues and expenses accurately over time.
• Cash flow management is essential, especially when dealing with large clients or extended payment terms to prevent business disruptions.
• Building strong partnerships and referral networks can significantly boost client acquisition and business growth.
• Regularly reviewing project profitability and labor utilization helps ensure efficient operations and maximizes profits.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week, so don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• accountfully.com

In this episode, we explore the key strategies for maximizing business value during an exit. From leveraging unique assets beyond just revenue numbers to preparing for a full or partial sale, we’ll cover actionable insights to help you position your company for success when the opportunity arises.

Joining us today is Mac Lackey, an entrepreneur who has started, scaled, and sold six companies with seven or eight-figure exits. His ventures, including KYCK, Mountain Khakis, and InternetSoccer Network, have earned him recognition in outlets like CNN and The Wall Street Journal. Mac is also an angel investor in over 50 companies and served on the Board of Directors for LendingTree. A former collegiate All-American and pro soccer player, he entered the entrepreneurial world in 1995, launching his first internet company.

Coming up this episode:

• Sell your business based on strategic value rather than just financials.
• Identify unique assets that make your business more attractive to buyers.
• Focus on how your business aligns with a buyer’s growth strategy.
• Use creative deal structures like earn-outs to maximize value.
• Prepare early by building systems and ensuring financial transparency.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• exitdna.com

This episode covers the essential strategies for scaling your business beyond seven figures without becoming its main bottleneck. We'll discuss how to delegate effectively, foster a culture of trust, and implement systems that enable your company to thrive without your constant oversight. If you're looking to empower your team, step back from daily operations nd let your business grow independently, this episode is for you.

Joining us today are two key figures from Predictable Profits, Stephanie Vaughan and Joe Beecroft. Stephanie, a co-founder of Predictable Profits, is a global business coach and systems expert, formerly leading coaching for Tony Robbins and Chet Holmes’ Business Breakthroughs International. Joe Beecroft, the chief of staff, specializes in helping CEOs and business owners overcome scaling challenges, making him a vital resource for growth-focused leaders.

Key take aways this episode:

• Empowering your team is crucial for business growth, allowing you to step away without operations falling apart. 
• Delegation is most effective when you choose the right people for the task and provide clear instructions. 
• Building a culture of trust and accountability ensures that your team can make decisions and solve problems independently. 
• Documenting systems and processes is essential for creating a business that can run without you. 
• To create a business with maximum valuation, the company must not be dependent on any single leader, including the CEO. 

All this and more, on this week’s episode of Beyond 7 Figures.

In this episode we covers how AI is transforming copywriting and provides tips on using it effectively while still maintaining a human touch. The focus is on finding a balance between speed and quality to create high-performing copy.

Our guest for this episode is Tom Trush, Tom is a seasoned copywriter and coach at Predictable Profits. Having worked alongside Charles Gaudet for years, Tom has contributed to generating millions in sales through strategic copywriting and shares valuable insights on improving results with AI.

• How AI is impacting copywriting.
• The hybrid use of AI and human creativity in writing copy.
• Leveraging AI effectively in content creation.
• AI's role in brainstorming and enhancing copy quality.
• Importance of human input for context and refinement in AI-generated content.
• Best practices for using AI tools like ChatGPT and WordTune in copywriting.
• The dangers of over-relying on AI and the necessity of editing to avoid AI-generated "stink."
• Unlocking the real power of ai with human oversight. Links:
  • https://predictableprofits.com/

In a world where entrepreneurship often demands long hours and constant sacrifices, finding a way to succeed in business without neglecting personal life can seem impossible. This discussion explores how to juggle multiple businesses, embrace intentional living, and prioritize what truly matters while still achieving remarkable success.

Featuring Rachel Beider, an entrepreneur who has mastered the art of balancing business growth and personal life. As the owner of award-winning massage studios and a founder of a unique baby play space, Rachel shares her journey, insights, and strategies for managing it all while staying true to her core values.

In this episode you will:

• Learn how to balance running multiple businesses with personal life.
• Learn the importance of being intentional in both business and family decisions.
• Hear about Rachel Beider's journey from anxiety to entrepreneurial success.
• Learn how to build strong teams that support your vision and growth.
• Take a look to the future of massage therapy with the integration of AI technology.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week . So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• https://www.linkedin.com/in/rachelbeider
• https://predictableprofits.com/

Selling on Amazon can be a game-changer for brands looking to expand their reach and increase sales, but it’s not without its challenges. Many companies, both large and small, fall into common traps that can lead to missed opportunities and reduced margins. In this episode, we dive deep into the intricacies of selling on Amazon, from optimizing your product listings to navigating the delicate balance between maintaining your brand’s identity and adapting to Amazon’s ever-evolving platform. If you’re wondering how to get the most out of your Amazon strategy or avoid the pitfalls that others have faced, this conversation is a must-listen.

Today’s guest, Will Land, is a seasoned expert in the Amazon ecosystem with nearly two decades of experience helping brands maximize their potential on the platform. As the CEO of Marketplace Valet, Will has worked with some of the biggest names in the industry, guiding them through the complexities of Amazon’s marketplace while ensuring they retain control over their brand and profitability. His deep understanding of Amazon’s algorithms, policies, and best practices makes him the perfect person to share valuable insights and actionable advice that can help take your business to the next level.

In this episode you will:

• [00:01:52] Learn how to harness the power of Amazon for lead generation while maintaining a strong and independent brand presence.
• [00:10:42] Get a clear understanding of the pros and cons between Vendor Central and Seller Central, and learn which option best suits your brand’s goals.
• [00:17:48] Discover practical tips for managing your supply chain and fulfillment to ensure smooth operations and happy customers.
• [00:20:37] Uncover the common pitfalls that brands face on Amazon and how to sidestep them to drive better results.
• [00:21:08] Find out how to craft compelling product listings that attract more customers and boost visibility on Amazon’s search platform.

All this and more, on this week’s episode of Beyond 7 Figures.

Stay tuned next week. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.

• https://predictableprofits.com/
• https://www.linkedin.com/in/will-land-80488337
• https://marketplacevalet.com/
• https://www.amazon.com/