Most marketers, especially in B2B, want to get the most out of their video production budget. One of the most common questions we get when a client has a limited budget is, “Can we just write it?” 

In this episode of Death to the Corporate Video, Guy and Hope break down why that is the absolute wrong question, and what brands should do when they need to trim video production budgets. The answer is think like Danny Boyle when he made 28 Days Later. (Hire Cillian Murphy? Listen to find out.)

For more on choosing the right video production company for your project, read our buyer’s guide to hiring a video production company.