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If you are broke right now, the cause is not this month. It is the result of what you did not sell 90 days ago. In this episode, we unpack the 90 day lag that runs your video business whether you know it or not.

You will discover:

• The 3 phases of the 90 day lag
  
  
• Why busy seasons lead to future cash flow problems
  
  
• The real cost of inconsistent selling
  
  
• How to build a weekly rhythm that prevents feast and famine
  
  
• How to calculate your weekly sales targets
  
  
  

If you want predictable, stable revenue in your production business, this episode is essential listening.

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Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

Send us a text

Most video business owners work long hours and still feel stuck. Projects rely on them, clients rely on them, and growth stalls because everything runs through one person.

In this episode, I break down the seven systems that separate businesses capped at $100k from those scaling past $350k and beyond. 

|These systems give you clarity, control, and the freedom to grow without burning out.

Here is what you will learn:

• How to create predictable client acquisition
• The project management flow that keeps every job on track
• Why creative templates boost both quality and speed
• How to track profit so you stop flying blind
• The QC and training systems that keep your team consistent
• The retention process that drives repeat business

If you want to scale with less stress and more control, these seven systems are the blueprint.

👉 Subscribe and follow for more episodes.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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What if 10X growth wasn’t about doing more but doing less?

In this episode, Den breaks down how video business owners can simplify their strategy and multiply their results with one lever of focus.

You’ll discover:

• Why 2X thinking keeps you stuck in the grind
• How to spot your most profitable niche
• The power of a single marketing channel
• A simple 90-day plan to rebuild your pipeline

If you’re ready to ditch the hustle and scale with clarity, this episode is your playbook.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Every production company hits that breaking point — too many shoots, not enough crew. The natural instinct is to hire more people, but that’s exactly what kills efficiency and profit.

In this episode, Den reveals how smart video business owners are using AI to systemise their workflows, eliminate admin bottlenecks, and scale up without adding headcount.

Here’s what you’ll discover:

• Why hiring more staff isn’t the solution
• Real AI workflows that save hours every week
• How to automate proposals, call sheets, and client comms
• The mindset shift from managing people to managing systems
• How lean teams are handling 20–30 shoots a month

If you want to scale smarter and protect your creative energy, this episode is your roadmap.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Most video businesses don’t fail because of talent. They fail because they try to be everything to everyone.

If your positioning feels unclear, your website lists every service under the sun, and you find yourself chasing every type of client, you don’t have a sales problem. You have an identity problem.

In this episode, Den breaks down exactly how to fix your muddy messaging so you can attract clients who instantly understand your value. He explains how to define your signature offer, choose a single avatar, and position your business with the kind of clarity that commands higher prices and builds long-term trust.

You’ll learn how to:

• Identify your signature offer and package it for impact
• Choose one ideal client and build all messaging around them
• Separate brands cleanly when serving different markets
• Use the Lexus vs Toyota strategy to clarify positioning
• Understand why polarization attracts, not repels
• Position yourself as an external support for internal teams

By the end, you’ll have a clear action plan to go from being overlooked to being the obvious choice for your perfect clients.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Working harder is not the fix. In this episode, I share the three systems that take a production company from 2 A.M. finishes to real freedom. We cover pipeline, operations, and positioning, plus the single mindset shift that unlocks scale.

You will discover:

• How to create weekly demand without chasing
• The Systems Stack that removes you as the bottleneck
• Why specialists are the safe choice for premium buyers
• A 90-day rollout to scale without burnout
• The mindset shift from freelancer to creative CEO

If you want a resilient business that grows when you take time off, this is your playbook. Subscribe and share with a mate who needs it.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Are you losing clients to competitors who aren’t even as good as you?

In this episode, I reveal a simple Google My Business strategy that helped one video production company boost inbound leads by 40%, without spending a dime on ads. 

Most agencies miss this, but it can instantly make you visible to clients actively searching for your services.

Here’s what you’ll discover:

• Why your bare-bones GMB profile is costing you leads
• How to turn “services” into detailed “products” Google loves
• The posting rhythm that keeps you at the top of local search
• Why AI-powered searches now favor optimized profiles
• How one company went from invisible to top 3 results in 60 days

If your ideal clients can’t find you, your expertise doesn’t matter. 

Fix your GMB profile now and start attracting leads who are already looking for you.

👉 Subscribe for more strategies and visit denlennie.com
to see how we help agencies scale.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

Send us a text

At $250,000 a year and beyond, perfectionism is no longer helping your production company grow. It is the very thing keeping you stuck.

In this episode, I share how to flip perfectionism into your biggest growth lever, with real-world examples from companies that broke through revenue ceilings by reframing their approach.

You’ll discover:

• Why perfectionism stalls growth at $250K+ revenue
• How to calculate your true hourly rate and stop doing $15 tasks
• A simple framework to validate offers before building systems
• The key signs you’re stuck in the perfectionist trap
• How to redirect high standards into scaling, not stalling

If you are serious about scaling your production company past $500K, this conversation will show you where to focus.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Are leads slipping through the cracks while you wait for proposals?

After working with 178+ video production companies doing $250K and above, I’ve seen the same pattern hold 90% back from scaling. In this episode, I share the exact pipeline system that turns chaotic lead management into predictable revenue.

Here’s what you’ll learn:

• The difference between inquiries, warm leads, and true opportunities
• Why most companies confuse activity with pipeline health
• How to nurture prospects without feeling “salesy”
• The principle of decision acceleration to get faster yes or no answers
• Real examples of members turning scattered spreadsheets into organized systems

If you can’t answer right now how many people are active in your pipeline, this episode will show you what’s missing.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie

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Most production companies hit a wall between $250K and $500K in revenue. They’re too established to compete on price but not big enough to win on reputation, stuck in what’s called the authority gap. The usual “hustle harder” approach of chasing leads and pitching only makes it worse.

In this episode, we explore the four-part farming system that helps production companies break through the $500K ceiling and build predictable, sustainable growth. You’ll learn how to:

• Focus on the right decision-makers instead of chasing everyone
• Deliver value-first insights that position you as a trusted partner
• Build a follow-up system that keeps relationships alive long-term
• Carve out authority by specializing in a niche, not competing on price

If you’re tired of the constant grind of pitching and want to create steady inbound opportunities, this episode is your roadmap to scaling with confidence.

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie