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We explore how to turn free education into a growth engine. Lauren Thumwood shares a practical blueprint for investor nights, why granny flats matter now, and how livestreaming multiplies reach while fueling months of content and stronger client ties.

• roots in a family real estate business and service mindset
• creative content workflow using Canva and simple tools
• why granny flats unlock second income on non-subdivisible blocks
• in-person plus livestream to balance connection and scale
• recording and clipping for evergreen social and email funnels
• overcoming event fears on turnout, cost, and logistics
• targeted database calls to match topics to owners’ needs
• team roles across PM, sales, and marketing for quality delivery
• future topics including sustainability, health checks, SMSFs
• free education as a core value and brand promise

PM COLLECTIVE - GUIDE AND SHAPE AN ENJOYABLE FUTURE

We believe in making industry-leading education and support accessible to everyone. Our community is packed with free resources, expert insights, and innovative training designed to help business owners, property managers, and BDMs thrive.

This podcast is sponsored by PropertyMe.

Australia's #1 Property Management Software. www.propertyme.com.au

This podcast is sponsored by MyConnect.

Todays Sponsor is MyConnect: They reward you generously for every successful connection we receive from your office. We also regularly run campaigns and exclusive events to reward our partners for their ongoing support.

Working seamlessly with popular trust softwares, the process is easy for property managers who can reap the benefit.

www.myconnect.com.au

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