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The MOST IMPORTANT EQUATION IN DTC Growth Marketing is simple
(CPA + COGS) / LTV
1: Find the offer that presents the best Ratio
2: Smash Until it Breaks
3: Expand the bottleneck for this journey
4: Smash Again
5
66 ratings
The MOST IMPORTANT EQUATION IN DTC Growth Marketing is simple
(CPA + COGS) / LTV
1: Find the offer that presents the best Ratio
2: Smash Until it Breaks
3: Expand the bottleneck for this journey
4: Smash Again
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