In this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into the strategy of hook testing—a powerful, cost-effective method for identifying high-performing creatives before launching full-scale conversion campaigns. Learn why traffic campaigns are ideal for testing, how to gauge audience engagement, and why understanding your ad hooks can dramatically improve your Facebook ad performance. Whether you're running e-commerce, lead generation, or email marketing funnels, this episode will sharpen your approach to creative testing and increase your ROI.

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode, Nick is joined by colleague Michael to discuss the launch of ChatGPT's new AI image generation. We talk about how AI has progressed, the different uses for these tools and how it will affect your businesses and the wider landscape of advertising. AI is here to stay so learning how to best utilise it for your business will make you more efficient and help you reimagine and revitalise your ad accounts.

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

Managing digital ad budgets can be a high-stakes game, and in this episode, we uncover the real challenges behind it. From unexpected invoices and ad spend mishaps to the critical role of transparency in agency-client relationships, we break down the risks businesses face when outsourcing marketing. We discuss how blind trust can lead to costly mistakes, the importance of monitoring campaigns closely, and key strategies to ensure your budget is spent wisely. 

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

Big changes are happening in Meta’s ad platform, and in this episode, Nick Boddington is joined by James Urquhart and Michael to break them down for you. From the removal of audience exclusions to the shifting nature of Meta’s database, they explore what these updates mean for advertisers and how to adjust your strategy. Plus, the episode kicks off a new segment, What’s Better on Meta?, covering the latest platform updates. Tune in to stay ahead of the game and keep your Facebook ad campaigns optimised for success! 

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode of Let’s Run Facebook Ads with Nick Boddington, dive into the power of video ads and why you shouldn't ignore the hold rate metric in Meta campaigns. Nick shares practical strategies for creating engaging video ads, using text overlays for maximum impact, and optimising your creatives for better conversions. Discover why video content is crucial for audience engagement and how to structure your Meta ad campaigns for success. If you're looking to enhance your video ad strategy and boost your campaign performance, this episode is packed with valuable insights.

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode of Let’s Run Facebook Ads with Nick Boddington, discover how to test and refine ad headlines without breaking the bank. Nick shares proven methods for running low-budget tests that deliver high-impact results, helping you identify winning creatives and boost your Meta ad performance. Learn budget-friendly strategies for A/B testing, optimising headlines for engagement, and scaling successful campaigns efficiently. Whether you’re managing e-commerce ads or lead generation campaigns, this episode equips you with practical tips to get the most out of every pound spent on Meta Ads.

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode of Let’s Run Facebook Ads, Nick tackles one of the most frequently asked questions in Meta advertising: How much should I spend on Facebook Ads? From determining the right budget for your campaign to scaling your ad spend for maximum ROI, Nick provides actionable insights to help you manage your Meta Ads budget effectively. Tune in for expert advice on ad spend allocation, budget testing, and strategies to optimise your campaigns without overspending.

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode, we’re diving into a game-changing new feature from Meta that helps advertisers give Facebook even more intelligence—boosting performance and lowering costs. 🚀

We’ll walk you through:
✅ How to set up audience segments for more precise targeting
✅ A real-life case study where ad spend was cut by 50% while maintaining results
✅ The importance of Meta verification and how it saved a business from major downtime
✅ A step-by-step guide to refining your custom audiences for maximum conversions

If you’re running Facebook or Instagram ads, this simple yet powerful update can make a huge difference in your campaigns. Don't miss it!

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode of Let's Run Facebook Ads, host Nick Boddington answers some Facebook Ad questions live! He shares expert insights on Facebook ad strategies, e-commerce funnels, lead generation, and email marketing. Whether you're looking to scale your business or fine-tune your ad performance, this episode is packed with actionable tips to help you maximise your results. Tune in now!

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!

In this episode, Nick Boddington dives into one of the most cost-effective ways to bring the right audience back to your website—retargeting. Learn when to use the traffic objective, how Facebook’s evolving interest targeting impacts your ads, and why broad audiences are now the key to success. Plus, discover real-world stats on Facebook and Instagram users that can shape your ad strategy. Whether you're a seasoned advertiser or just getting started, this episode is packed with actionable insights to optimise your campaigns!

BUT THERE'S MORE...

If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theadsclinic

Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington

You can now watch the episode on Youtube!