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In this episode, we break down why Facebook ads often generate plenty of leads but fail to produce revenue - especially when you’re selling a  subscription or service product.

You’ll learn how Meta’s algorithm actually behaves when you optimise for lead volume, why hiding your price attracts the wrong people, and how “cheap leads” can quietly destroy conversion rates. We’ll also cover when to include pricing in your ads or lead forms, how controlled friction improves lead quality, and the critical difference between optimising for volume versus intent.

#facebookads #smallbusinessmarketing #metaads  #andromeda

BUT THERE'S MORE...

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You can now watch the episode on Youtube!