If you’re riding the feast-and-famine rollercoaster (one month making bank, the next barely scraping by), this episode is for you. I’m breaking down how I built a sustainable sales system that allowed me to generate $20K while vacationing in the French Riviera with my sister (yes, really!!)

I used to burn myself out doing all the things: non-stop sales calls, masterclasses, and launches... until I hit a breaking point. I realized I couldn’t grow like that anymore. In this episode, I share how I pivoted from burnout to building a sales system that works even when I’m offline.

You’ll learn:

• Why intention-setting is the first step to sustainable sales
• The 3-part system I use (Sustained Traffic, Nurturing, and Conversion)
• How to attract your ideal customers consistently
• Ways to automate sales without losing the personal touch
• Tips for layering manual strategies like sales calls and live events without burning out

TIMESTAMPS

00:32 Setting an Intention for Sustainable Sales

00:47 The Unsustainable Sales Approach

01:14 The Burnout Cycle

01:49 Your Sustainable Sales Strategy

02:27 Improving Your Relationship with Sales

02:52 Creating Products People Want

03:26 Building a Sustainable Sales Funnel

03:40 Understanding the Sales Funnel

04:15 Automating Your Sales Process

04:44 The Journey to Sustainable Success

05:05 My Existential Crisis and Business Pivot

05:28 Developing the Sustain Your Success Series

06:01 Making $20,000 on Vacation

06:12 Building a Business Around Your Life

07:36 Sustained Traffic

09:19 Organic Traffic Strategies

09:27 SEO Optimization

10:10 Collaborations and Partnerships

11:51 Press Features and Podcast Interviews

12:40 Content Creators and Influencers

13:07 Paid Advertising Strategies

14:09 Sustained Nurturing

15:21 Email Opt-Ins and Lead Magnets

16:57 Sustained Conversion

19:40 Final Thoughts

RESOURCES MENTIONED

→ Sustain Your Sales: https://selinaho.com/sales

→ The Complete Sustain Your Success Ecosystem: https://selinaho.com/sys

→ Your Success Roadmap (Free Course): https://selinaho.com/roadmap

SUPPORT TO SUCCEED

→ Start a business with the free Build a Sustaining Business program: ⁠https://selinaho.com/basb⁠

→ Grow your business with the Sustain Your Success course suite — start with the free Your Success Roadmap: ⁠https://selinaho.com/roadmap⁠

LET’S CONNECT

→ Instagram: ⁠https://www.instagram.com/selinajho⁠   

→ LinkedIn: ⁠https://www.linkedin.com/in/selinaho⁠ 

→ TikTok: ⁠https://www.tiktok.com/@selinajho_