How to Make More Money

How to Make More Money

By Kelly HollingsworthBusinessEntrepreneurshipMarketing
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How to Make More Money episodes

  • 37. High Profit Thinking Part 6: CRABS

    If you’re struggling to make more money, you are probably looking around for support, and finding opposition instead. This episode zeroes in on the entrepreneurial opposition known as Crabs. The “crabs” in your life are the folks who try to pull you down, when you’re trying to rise. Listen to find out what to do about them.

    https://kellyhollingsworth.com/37

    52 min
  • 36. High Profit Thinking Part 5: CARETAKERS
    What’s the biggest complaint in the personal lives of struggling entrepreneurs? You want support—from your spouse or partner, friends, and family. What do you get? The opposite. When you’re building yourself up to do big things, it feels like they’re tearing you down. The folks who aren’t supporting you fall into three categories: caretakers, crabs, and cults. Today we’re talking about the caretakers, and how caretaking costs everyone money.

    Get the full show notes at https://kellyhollingsworth.com/36

    47 min
  • 35. High Profit Thinking Part 4: NECESSARY NEGATIVITY
    We tend to think that profits come from a “positive” mindset. Is this true? No. Today’s episode explains why a bit of necessary negativity, in the proper dose and at the right time, sets the stage for you making serious money.

    Full show notes at https://kellyhollingsworth.com/35

    58 min
  • 34. High Profit Thinking Part 3: ENGAGEMENT

    Today I’m sharing the exact 7-step recipe for high profit thinking. This action plan helps you make more money, because it creates the mental/emotional state of engagement. As an entrepreneur, you need engagement, because engagement creates contribution. You need contribution, because contribution creates cash.

    https://kellyhollingsworth.com/34

    31 min
  • 33. High Profit Thinking Part 2: CONTRIBUTION

    “Manifesting Money” doesn’t work. Why not? Because commerce isn’t a letter to Santa Claus. If you want to make serious cash, you need to make a serious contribution. High profit thinking is the skill that helps you get this done, because it involves solving real problems. When you do this, you make real money. 

    Full show notes at https://kellyhollingsworth.com/33

    47 min
  • 32. High Profit Thinking Part 1: LOGIC

    How do you remove the risk from your business? With the skill of High Profit Thinking. The first element of high profit thinking is acting from logic rather than emotion. When you do this, you’ll quickly see that most of the “risks” in business don’t exist at all. They are imaginary, and when you look at them logically, they disappear.

    Get the full show notes at https://kellyhollingsworth.com/32

    20 min
  • 31. Why Your Funnel Is Failing (And How to Fix It)

    If your sales funnel isn’t working, looking at the stats gives you surface-level info. It tells you where the funnel is breaking. But it doesn’t tell you why it’s breaking.. 

    This episode looks beyond the stats, and goes deep into the problem. We will look way beyond, “Do A + B, and you’ll get C” and look at why it’s so darn difficult to do A and B to get C.

    I’ve never spoken about this before, but if your funnel isn’t working, the villain is low-profit thoughts that put humans in a hierarchy. Left unchecked, these perceptions of inequality result in perpetually broken sales funnels.  In this episode, we’ll examine why women, in particular, are held hostage to income inequality. 

    Stick with me... I’m saying some of the quiet things out loud. I’m going deep in this episode, but I’m not afraid to dig deep with you, because getting to the root of the problem is what we must do to close the gender earnings gap. When we start talking about the real issues, we can begin solving them.

    Full show notes at https://kellyhollingsworth.com/31

    51 min
  • 30. High Profit Presentations: Capturing and Holding Attention

    How do you turn your message into a movement? You create a ripple effect. You drop a compelling message into a still pond. The folks near you hear what you’re saying. They like it. They tell others. Friends tell friends. Word spreads organically. Your reach expands. Your audience grows. The ripple effect carries your message farther and wider than you can alone. The organic growth is exponential. And then, the ripple becomes a wave. 

    To create a ripple that turns into a wave, you need a single magical ingredient: narrative drive. Listen and learn why narrative drive is the “lightning in a bottle from which great fortunes are made.” 

    https://kellyhollingsworth.com/30

    20 min
  • 29. High Profit Presentations: Demonstrating Expertise

    In his terrific book, The Dip, Seth Godin reveals a powerful truth. We all want to work with one person: The person that is the best in the world for the thing we need. He reinforces this excellent point by adding that being the best in the world is seriously underrated.

    How do you show up as the best in the world? Through Target #4 of your high profit presentation -- demonstrating your expertise. When you demonstrate expertise, your audience will recognize you as exactly who they want to work with--the best in the world. 

    https://kellyhollingsworth.com/29

    22 min
  • 28. High Profit Presentations: Clearing the Obstacles

    Is your response rate low? If so, it’s tempting to think that folks don’t want what you’re selling. Or that sales is a numbers game.

    But that’s not what’s actually going on. All humans are the same. If you’re selling something that one human wants, the rest of them probably want it, too. So why isn’t everyone buying?

    Your early adopters buy right away. The rest of them need a little more help. There are obstacles between them and making a purchase. This episode explains exactly what the obstacles are, and how a high profit presentation helps to clear them. When you have this, your audience can get what they want--the solution your business offers. And you, in turn, will get what you want. More sales!

    https://kellyhollingsworth.com/28

    15 min

About How to Make More Money

From the publisher's feed

How to make more money. It’s the question on every entrepreneur’s mind, and this show answers it.