The Hotel Florist

How to Plan Your Designs for the Hotel


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Welcome to today's episode where we are diving into the art of planning your designs specifically for hotels.

We'll start by exploring how your relationship with a hotel differs from working on events. I'll share my creative design process for hotels and explain how your consistent income benefits wholesalers and flower farmers. We'll also talk about the importance of educating your clients on smart flower choices and what to do if the GM doesn't like the flowers you installed. 0:30 Hotels rely on your expertise and trust your creative design process 1:05 My creative design process for hotels 3:00 How your consistent income benefits your wholesalers and flower farmers 4:15 The importance of educating your clients on smart flower choices 6:10 What to do if the GM doesn't like the flowers you installed

If you enjoyed today's episode and want to dive deeper into strategies to grow your floral business, sign up for the free masterclass where I'll share even more tips and insider secrets to help you get started as a hotel florist. New Episodes every Tuesday & Thursday at 9 am CST

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The Hotel FloristBy Franceska McCaughan

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