The Confident Woman Podcast

How to Reprogram Your Money Mindset with Lisa Easton


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What if you're not broke because of what you're doing, but because of what you're believing?

In this milestone 365th episode of The Confident Woman Podcast, host Rachel Brooks sits down with Lisa Easton, founder of the only all-female investment club in the United States and 2025 Glamour Woman of the Year. Lisa went from bankruptcy and living in a single room in her sister's house — no job, four kids, zero support — to building two seven-figure businesses in four years. Her answer... The program running in the back of your mind is the only thing standing between you and the life you keep scripting about.

In this episode, you'll hear:

  • Why your subconscious is running a program that keeps you broke and exactly how to rewrite it
  • The daily morning routine every millionaire and billionaire Lisa worked for had in common, and how she finally adopted it herself
  • Why affirmations and journaling don't work without this one critical ingredient (most people skip it entirely)
  • How Lisa scripted her way from rock bottom to seven figures using a check she wrote to herself in 2022 — still in her wallet today
  • The biggest money mindset mistake Lisa sees women make, and why skepticism is costing you more than any bad investment ever could
  • What to do with your money once you actually start making it, and why you can't save your way to wealth

Scripture for the Soul:

"For as he thinks in his heart, so is he." — Proverbs 23:7

Key Quotes:

"You have to become the thing you want to become before it comes to you." — Lisa Easton

"Making a million dollars was easy. Changing the mindset to make a million dollars took me decades." — Lisa Easton

"You have to feel it. You can't just write it. You can't just say it. You have to feel it." — Lisa Easton

Your Next Step:

If this episode landed for you, the next step is simple. Every Thursday at 8 am, Rachel goes deeper into building a simple, sustainable business rooted in faith and freedom. Join the conversation:

Subscribe to The Confident Woman Weekly: iamrachelbrooks.com/subscribe

When you're ready to do the work: The Freedom Framework — iamrachelbrooks.com/freedom

Connect with Lisa Easton:

Website: lisameaston.com

Podcast: Her Rich Lifeherrichlife.com

Instagram: @herrichlifepodcast | @lisameaston

Connect with Rachel Brooks:

The Confident Woman Weekly: iamrachelbrooks.com/subscribe

The Freedom Framework: freedom.iamrachelbrooks.com

LinkedIn: linkedin.com/in/iamrachelbrooks

Website: iamrachelbrooks.com

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The Confident Woman PodcastBy Rachel Brooks

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