Doc and I had an amazing conversation about the type of guests he has on his podcast (corrupt cops and porn stars to name a few, lol). He is also the CEO of an outsourcing company and an expert on branding. We got into what it takes to brand your company going into 2021 and how outsourcing can save your company money with the new reality of working remotely. I would encourage you to check out his website and listen to his very eclectic, in-depth podcast!    This is the ABQ Business Podcast with your host Jason Rigby. Each week we interview leading business leaders to inspire the vision and the spirit that is in every entrepreneur. We discuss strengths, weakness, strategies, systems and the problems we can all solve together to fulfill a shared vision of a new future for Small Business.   More about Doc:   Bill 'Doc' Kerr, CEO at Athyna and host of the Brolosophy Podcast, has an interest in creative thinking and building loveable brands that make the world a better place. For the best part of the last decade, he's built two successful companies with a 100% remote workforce and now spends his days helping businesses find their perfect offshore hires. Doc also enjoys consulting small businesses on brand strategy, positioning, and product-market-fit. Creatively, he is the host of a podcast that tells interesting stories. Child soldiers, corrupt cops, porn stars, astrophysicists, and more. Outside of work, he likes training, hiking, surfing, and reading. Through his '20s and early '30s, Doc has also travelled to 50 odd countries around the world.   Get in touch with Doc here... • LinkedIn • Instagram • Athyna