How to Scale Your Wedding Business with Hannah Bjorndal

Overview:
As wedding photographers, we are artists and storytellers. Being in a creative field, there is a ton of pressure to stand out and to make a unique statement - just in general to be KNOWN for something. I remember feeling SO discouraged earlier on in my career because I felt like the quality of my work was never going to cut it. I wondered why a client would ever choose ME over all the other talented photographers out there! 

It wasn't long before I realized a couple of BIG things. First, I'm always going to want to refine my artistic craft - I'm a constantly evolving artists! But the bigger and more important lesson was that the SECRET to standing out really doesn't have much to do with my artistic skills, but something much more simple. That's what I'm talking about today!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

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Overview:
If you think about your "ideal wedding day" as a wedding vendor, a lot of different things come to mind for different people. However, one thing is pretty much certain: the people you work with and how they treat you (and others!) matter. 

Vendors play a crucial role in the tone for the day - both for the others on the vendor team AND the couple we're collectively serving. No one likes working with a difficult vendor. Surprisingly, there are actually a lot of things you can intentionally do to not only help create harmony within the wedding vendor team, but also build your brand, reputation and business. 

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
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Overview:
A few weeks ago, I recorded an episode that focused on common misconceptions about the word "sales." (Check it out if you haven't listened yet - episode #006!) After recording, I realized that there are a LOT more misconceptions in the wedding photography word (particularly with client relationships!) that are damaging the businesses of wedding photographers. 

I see these things in Facebook groups, social media discussions online, and even hear them amongst wedding photographer friends. One of them, in particular, has been on my mind for a while and I couldn't wait any longer to talk about it because it's an incredibly damaging myth - both to your clients and to your business! 

Today, I'm sharing 5 ways that you can avoid the this common pitfall and instead use the information to make your business great!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
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Overview:
Today's episode was inspired by the difficulties of COVID-19 but really is useful for us business owners all the time. Disappointment, failures and roadblocks (among many other things!) are a part of being a small business owner, and in order to keep moving forward and growing your business (and living your life!), you need to know the best ways to stay resilient. This episode is all about how to not just survive, but THRIVE in times of hardship and uncertainty.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

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Overview:

A time of crisis isn't typically when a small business owner looks around for ways to grow and thrive. However, a time of crisis is exactly when you need to be paying attention to the growth and success of your business. 

Your clients are paying attention more than ever, and this is a make-or-break moment. In today's episode, I'm sharing ways to WOW your clients and build your brand in a time of crisis, and why it's SUPER important that you do this now!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
There is nothing more frustrating that receiving an inquiry from your ideal client only to NEVER hear from them again. I can tell you first hand, this happened to me ALL the time when I first started my business. 

However . . . it doesn't really happen to me much anymore. And that's because I've changed my process. So, that's what I'm sharing in this episode - my #1 tip to converting leads and inquiries into paying clients (and STOP getting ghosted!).

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
What comes to mind when you hear the word sales? I'm going to guess you've thought about it (at least a little bit) since you're here listening to this podcast! However, I'm also going to guess that you have some preconceived notions that come to mind when you hear the word "sales." Maybe it's an extreme - the sleazy used car salesman who manipulates, lies and will do anything to make that sales. 

Again, since you're here, I am going to guess that's not the only thing that comes to mind. Maybe you think of that Facebook "friend" (the one you barely know) who suddenly starts showing up in your DMs trying to get you to join their MLM company. Or maybe it's that really persistent salesperson that keeps calling you and is getting on your nerves. Or maybe you're picturing a personal friend - the one that is super-extraverted and is a salesman for a big company. Whatever your picture that comes to mind, it's probably not of YOURSELF.

Today, I want to change that. I spent a past career as a saleswoman. I took that information and combined it with my background in communications and psychology to build a thriving 6-figure business. Having a great sales strategy is at the core of a successful business, but you need to know what sales IS . . . and is NOT, before applying strategies to your business. 

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
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When you saw the title of this podcast episode, what did you immediately think? "I'm terrible at saying no! What is she talking about?" or maybe, "I've heard sooo many people talk about learning how to say NO more, but never YES more!" - how do you feel about this title? Whatever you think, I'm pretty confident that you haven't heard this before. I'm also confident that if you apply this concept, it's going to dramatically change your relationship with your couples. What we're talking about today isn't agree to every last little request and demand that a client makes. It's about a MINDSET SHIFT. In this episode, I'm going to explain why it's important to start seeing things differently and how that is going to make all the difference in the world!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

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It's safe to say that most of us will jump at any opportunity to increase the number of leads we receive. The more inquiring engaged couples, the better! To be honest, I actually felt *really* confident about the number of engaged couples that were inquiring on a monthly basis. Business was booming and I wasn't worried about it at all! So it's pretty crazy that I stumbled across this too-simple-too-be-true change that dramatically increased our monthly leads.

The HBP team has tried a bunch of different marketing strategies over the years, but nothing has come CLOSE to having the effect that this one change made. I am kicking myself that I didn't do this sooner - it only took about 5 minutes!

If you're anything like me, this sounds too good to be true. I can confidently tell you that it's not! And while it's an incredibly simple change to make, the implications behind it are huge!

SHOW NOTES:
FREE DOWNLOAD: The Super-Simple 4 Step Guide to Answering Your Clients' Toughest Questions
Book Recommendation: To Sell is Human by Daniel Pink
CONNECT ON INSTAGRAM
JOIN FREE FACEBOOK COMMUNITY

Friends, how do you feel about instagram? Do you love it? Hate it? Wish you knew how to use it more effectively? If you're a small business owner who would LOVE to get more leads from Instagram, today is your lucky day! In this episode, I'm sharing my do's and don'ts of Instagram plus my TOP THREE fast and easy ways to up your Instagram game to get more paying clients!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More