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Feeling unsure how to elevate your associate team to be seen (and trusted) as true equals? In this episode, I’m sharing the boldest, riskiest decision I’ve ever made in business—and how it completely transformed our brand, bookings, and team culture.
What You’ll Learn:
✅ Why I made the choice to price my associates exactly the same as myself
✅ The client and planner feedback that sparked this major shift
✅ What actually happened after we raised our prices—and how it changed everything
✅ How to confidently price your team for profit and alignment
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 How to Hire Your First Associate Online Course: Learn More
👉 How to Write a Personal Vision in 3 Easy Steps (Free Guide)
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
Letting go of control in your business can feel impossible—but sometimes, it’s the one thing standing between you and the growth you want. In this episode, I’m sharing the unexpected change I made that completely shifted the trajectory of associate bookings in my business.
What You’ll Learn:
✅ The mindset shift that finally got me out of the sales bottleneck
✅ Why this decision felt risky (and what pushed me to do it anyway)
✅ What happened when I finally let my team take the lead
✅ How this one change led to 14 new bookings in just 3 months
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 How to Hire Your First Associate Online Course: Learn More
👉 Listen to: Ep 15: “The Scariest One – Part 1”
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
Feeling like your business has outgrown its current brand—but not sure what to do next? In this episode, I’m sharing the scariest (and most transformational) decision I’ve ever made in business, why it felt so risky, and how it became the turning point for my associate team.
What You’ll Learn:
✅ What pushed me to consider a big change—even when things were “working”
✅ The fears I had (and how I moved through them anyway)
✅ How I made the final call after months of overthinking
✅ What happened after I took the leap—and why I’d absolutely do it again
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 How to Hire Your First Associate Online Course: Learn More
👉 How to Write a Personal Vision in 3 Easy Steps (Free Guide)
👉 Listen to: Ep 2 of this series: “The One Change That Skyrocketed My Associate Bookings”
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
Feeling maxed out on wedding weekends but not sure how to grow without burning out? In this episode, I’m walking you through exactly how associate photographers can increase your income—without adding more work to your plate.
If you’ve ever wondered whether now’s the right time to build a team (or if it would even be profitable), this is the episode for you.
What You’ll Learn:
✅ 3 practical ways associates can boost your income (even during slow seasons)
✅ Why more availability = more strategy, more bookings, and more freedom
✅ How to start small—without needing a huge financial investment
✅ The key mindset shift that helped me grow without overbooking myself
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 Associate Photographer Profit Plan (Free Guide + Calculator)
👉 How to Hire Your First Associate Online Course: Learn More
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Get Weekly Biz Tips That Actually Help:
Join the VIP email list and get tools, strategies, and real talk—straight to your inbox.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
Thinking about hiring an associate but not sure where to start? In this episode, I’m sharing the mindset shifts and practical first steps that will help you grow your team with confidence — no overwhelm required.
What You’ll Learn:
✅ Why hiring doesn’t have to mean a full-time salary or huge commitment
✅ How training someone your way can actually work better long-term
✅ What you’ll gain (besides free time!) when you build a team
✅ The truth about whether this move is right for your goals
✅ Where to actually start if you’re feeling stuck
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 How to Hire Your First Associate Online Course: Learn More
👉 How to Write a Personal Vision in 3 Easy Steps (Free Guide)
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
OVERVIEW
You might not know this, but it was never my dream growing up to be an entrepreneur or small business owner. It also wasn’t my dream to be a photographer. Owning a small business has been an adventure more exciting and fulfilling than I ever could have dreamed!
On this week's episode, I'm sharing 5 things this year that I'm thankful for in owning my business. I hope this episode encourages you to be thankful for the elements of your business that bring you joy and fulfillment - because for me, gratitude is an essential part of feeling fulfilled within my own work. I hope it can be that for you, too.
🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
This episode focuses on my top insights on how to protect your business, plan for the future, and handle unexpected events, especially if you're a one-person team.
As small business owners, time and resources are often sparse. Without a reliable team, stepping back from your business could lead to a significant loss of income and potentially tarnish your brand's reputation. This reality comes to life as we discuss the personal anecdote of a photographer who unexpectedly fell pregnant during a busy season. We dive into the repercussions of this incident and how it impacted her brand's reputation. Real-life stories like these highlight the importance of creating a supportive business structure for women looking to start families while maintaining their careers.
Finally, we turn the spotlight on the benefits and downfalls of being a solo business owner. How do you ensure your business thrives when you're steering the ship alone? We answer this by exploring practical steps and sharing resources to help build the right team for your business. Whether you're contemplating maternity leave, or just pondering ways to safeguard your business for the future, this episode promises to equip you with the right tools to build a secure and stable business. Tune in and fortify your business strategy.
🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.
🛠️ Mentioned in This Episode:
👉BELAY: my top recommendation for virtual assistants
Schedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation fee
👉 Vision Casting Workbook: Download for Free
👉 Join the Insiders Facebook Group
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
Ever feel like there's just not enough hours in the day to get everything done? You're not alone! This episode is all about my personal journey of overcoming that feeling of overwhelm by hiring a virtual assistant (VA). I know the idea of hiring a VA can be daunting, but getting started is actually so much easier than you might think.
Let's face it - emails are the bane of our existence! But what if I told you there's an efficient way to manage them with the help of your VA? Yes, it's possible! We get into the nitty-gritty of creating an effective email management system for your VA, including how to train them to respond to your emails and keep your inbox organized. We even discuss the types of emails you can immediately delegate, so you can start reclaiming your time.
We also discuss how better time management and creating an ideal work week can significantly boost your productivity. Incorporating this system has been a game changer for my productivity and overall well-being. So, let's dive in and get you back in control of your time!
🔥 FREE Resource:
Download (for free!) my Associate Profit Plan Guide + Calculator to plug in your numbers and see exactly how profitable an associate team could be!
Download Now
🛠️ Mentioned in This Episode:
👉 BELAY: my top recommendation for virtual assistants
Schedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation fee
👉 Episode 82: Exactly How I Organize My Inbox to Save Hours of Time Each Week
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
We only have so many hours in a day, and one of the most important things we can do for our businesses and our lives is decide to use those hours wisely. That's the theme behind what we’re talking about today: working smarter, not harder.
This the final week of the 5-part series I’ve been sharing with you on how I doubled my annual revenue in 2 years. If you haven't already listened to the previous 4 episodes, check those out first!
Here they are:
✅ Step 1: Prioritize Working “On” Not “In” the Business
✅ Step 2: Get Clear on the Long-Term Plan
✅ Step 3: Hire the Right People
✅ Step 4: Know When to Pivot
🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.
🛠️ Mentioned in This Episode:
👉 When by Daniel Pink
👉 Episode 18: 5 Stats You Need to Start Measuring TODAY to Grow Your Business
💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal
📥 Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
FREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative Team
OVERVIEW
When was the last time something did not go according to plan with your business? You had a plan or an idea of what you were hoping for or working towards, and then something happened - many times, something that was totally out of your control, and the plans were ruined?
Have you had to do this before? If you’ve been in business a while, I know this has happened to you. It happens to everyone!
For me (and probably you, too!), 2020 started out as a year of ruined or cancelled plans for our businesses. 2020 was supposed to be the year of really putting my team members “on the map” - I wanted to build them up as a part of my brand, increase their influence in the wedding industry, and ensure that their portfolios were gorgeous and full by the end of the year. They had both been shooting as lead photographers for less than a year with me, so this was a huge priority. And with the weddings they had booked, we were all super excited to dig in and make it happen.
But when the pandemic hit and the majority of our 2020 clients either rescheduled or majorly scaled down their weddings, the plan was pushed back. I spent a few weeks stuck in my overly optimistic mindset. However, by the beginning of April, I had a choice to make: was I going to keep living in the dreamworld of “this will pass soon” or did I get real, get serious, and make a plan for how we were going to weather the storm
Thankfully, I chose the latter, and I'm sharing exactly how that impacted my business on today's episode!
RESOURCES
Vision Casting Workbook: Download for Free
ENROLL NOW: How to Hire Your First Associate
👉 Join the VIP Club
How to Hire Your First Associate: Online Course
Enroll Now
Learn More
From the publisher's feed
How to Scale Your Wedding Business with Hannah Bjorndal is a podcast that explores how creative-minded entrepreneurs can live their best and most fulfilled lives by building profitable, sustainable…
The conversations in each episode focus on how to be intentional and avoid all the common pitfalls when preparing for growth and hiring, training and leading a creative team. Host Hannah Bjorndal focuses on strategies that encourage thriving over surviving and working smarter, not harder.

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