How to Scale Your Wedding Business with Hannah Bjorndal

Overview:
I don’t know about you, but I am really good at dreaming up a plan. I am a big-picture thinker, and I constantly have new ideas floating around in my head.  Actually executing them and getting results? I am not as good at that! Can you relate?

In the last four episodes of this podcast, I have been walking you through the essentials of how I have grown and scaled my business in the last 2 years. Growth that not only led me to double my business income, but also to be much happier, healthier and stress-free - a life I consider to be much closer to my “best” and “most fulfilled” life than every before. I have called this series REFOCUS. If you haven’t listened to those episodes yet and are jumping in here - definitely go back and listen to the first 4 they are listed below!

The first three essentials of my REFOCUS series - vision, identity, & business plan - all have been conceptual. They’ve been all about big-picture dreaming and strategic planning. The final week of REFOCUS is all about action. We are going to be talking about how to actually execute your business plan so that it doesn’t just stay in your head or on paper without ever being implemented. This is really important, because those first three essentials won’t get you anywhere if you don’t take action.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
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Overview:
I think the term “business plan” is kind of intimidating.  For me, the term seemed like something you learn how to do in business school, and it only really applied to big businesses. But actually, to be honest, I had no idea what a business plan actually was. Sure, I could have guessed, but if you had asked me to sit down and write a business plan for my business, I would have felt very overwhelmed and had no idea where to even start.

Well, about two years ago, when I made some major shifts in my business, one of the things I did was learn how to write a business plan. And what I learned really surprised me. 

In today’s episode, I’m going to share with you more about writing a business plan. And even more broadly than that, I’m going to share how to strategically plan for your business to grow and scale long-term in a way that is intentional and actually gets results.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
What do you think of when you hear the word “identity?” What about when you think of your own identity? Who are you? Identity is what makes you, you. It’s all those qualities, beliefs, character traits, values - all of those things that make you an individual. That make you unique. Knowing who you are - well, that’s pretty important to being healthy, well-functioning, whole human being.

Our businesses also have an identity, too. And as the owner and creator of that business, we get to have a say about exactly what that identity is. However, a lot of business owners allow their businesses to float along, without a clearly defined identity. In fact, they haven’t ever really thought about who their business is or why.

Is this you? If the answer is yes, or even if the answer is “maybe” - it’s OK! Most businesses don’t START with a clearly-defined identity. This is something that takes time to understand, discover and then clearly define.

But once you’ve been in business for a while, you’ve gained some traction, you have a regular client base - you’re experiencing success! Well, now it’s time to start paying attention to that identity so that you can make it clear to the world (and yourself) exactly who your business is and why.

The reason? Because your identity is the foundation from which you build your business. I’m going to share MORE about why this is important in today’s episode, as well as HOW to clearly define your business’s identity - specifically, 3 different important elements of your identity.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
Use this free guide to follow along with today's episode:
3 Steps to Creating a Personal Vision Statement

Today’s episode is the second episode of REFOCUS - a five-part series that is all about building foundational business strategies for the new year that will totally transform your business into a well-organized, strategic and carefully-structured organization so that you can grow and scale your business.

Last week I shared the four elements I have used in my own business to double my company’s revenue in 2 years - and, even more importantly, get un-stuck, prevent burnout and live my best and most fulfilled life. Those four elements are what I call your business VIBE - V-I-B-E - which stands for Vision, Identity, Business Plan & Execution.

Today, I am going to take a much deeper dive into the first of these four elements - VISION.

When I think of talking about vision, a get a burst of adrenaline. This is a topic that I truly believe should be front-and-center of EVERY business podcast. If you are an entrepreneur, if you own a business - THIS is the content that I really, really want you to hear before ANYTHING else on this podcast (or honestly, any other business education for that matter).

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
This is Week 1 of a 5-part podcast series called REFOCUS.

REFOCUS is going to walk you through a few foundational business strategies that I personally use in my business and that have totally transformed my business from a fly-by-the-seat-of-my-pants operation to a well-organized and carefully structured business that has become scalable (which basically means I have created a sustainable model for increasing profits continually without working more hours in a day) - to specific results being that I DOUBLED my company’s revenue in 2 years (yes - the same two years that we all have been living, which have almost entirely been consumed by a worldwide pandemic).

To be honest, in 2019, my business was already doing really well. Or at least that’s what I saw. I was making good money and I had really great clients. I even had some automations and systems in place, and I had added team members - one of them was even associate shooting for me by then.

But what my business lacked at the beginning of 2019 were three important things: sustainability, scalability and focus.

So this week, I'm sharing the 4 essentials I implemented which allowed me to get refocused and intentional about building a sustainable, scalable company.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Learn More

Overview:
Good fortune alone does not create success. You can’t run a sustainable business and live a successful, fulfilled life running simply on luck and forces outside your control. All long-term successful business owners have taken certain effective steps towards business success, and also towards building a successful life. If your personal life is falling apart, your business probably won’t be long behind it.

There are certain practices and strategies common behind nearly all long-term success stories, whether that business owner has done it intentionally or not, and today, I’m sharing 5 of these major themes to encourage you. Because anyone can practice these habits - they aren’t reserved for the rich and famous or privileged few. These are things that any smart, savvy business owner who has the drive to succeed can practice.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Book: Good to Great by Jim Collins
👉 Book: In Love & War by James Bond Stockdale
👉 Book: Traction by Gino Wickman

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Learn More

Overview:
Here we are in December . . . how are you doing? Are you filled with passion and excitement about your work, super excited to use all the extra time on building your business,  or are you ready to crawl into a hole, stuff yourself with leftover halloween from October and scroll Instagram until you cry about how you need to be doing more with Reels. 

Really hoping you’re more on the “excited passionate, free time” side of things, but I also wouldn’t be surprised to hear you’re vibe is currently more “still in my pajamas at 9pm, eating my 14th fun-sized Milky Way and complaining to my husband about how I refuse to dance for my followers on Insta”

If the second one sounds a little bit more like you, then today’s episode is for YOU. 

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Learn More

Overview:
On this episode of Everyone Wins, wedding videographer Taylor Petrinovich shares her success story of growing her business at a rapid-fire speed. When it comes to pricing, Taylor is a success story to follow: she grew her videography business from zero to luxury in a crazy fast timeframe, and she has some insider tips to share. Listen now!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 FREE TRAINING: Taylor's Free Resource for Growing Your Business
👉 Taylor's Elevate Mastermind
👉 The LevelUp Co.

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
This episode is all about how to find your brand voice. My guest, Kaitlyn Parker, is the founder, lead copywriter, and wine enthusiast behind Copy Uncorked - a copywriting and brand strategy studio pouring up compelling words to help brands grow. Based in Virginia Beach, Kaitlyn holds a Master’s in Strategic Communications and has worked with over 100 clients worldwide in her 6+ years of industry experience. She's also developed Copy Uncorked's two signature courses—Vine to Voice™ and The Copy House™, designed to help newer creative entrepreneurs get their words flowing. Between keyboard strokes, she enjoys spending time alongside her tall, dark & handsome husband and mini Goldendoodle, where there's usually a body of water, great food, and a glass of Cab involved.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Copy Uncorked Website
👉 The Copy House
👉 The Brand Voice & Messaging Course (Vine to Voice)
👉 Kaitlyn's Instagram

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

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Overview:
On this week's episode, I'm chatting with Kristin Kaplan. Kristin is a digital COO (integrator) for multiple 6-figure businesses, as well as a wife, mother to three kiddos, and organization addict.

On top of her client work, Kristin is the host of the Planning for Profit Podcast and the creator of the Digital COO Academy. The Academy is a program designed to help Virtual Assistants, systems, experts, and other integrator-types step into their COO shoes to better support their CEO clients (and themselves). In her Profit Accelerator Mastermind, Kristin also helps digital CEOs and their teams reach new launch goals with better systems, support, and strategy.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Kristin's Instagram
👉 Kristin's Free Training
👉 Digital CEO Academy
👉 Kristin's Website
👉 Planning for Profit Podcas

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More