How to Scale Your Wedding Business with Hannah Bjorndal

Pricing is a topic that I am so long overdue to talk about on this podcast because it’s actually something I feel very strongly about, and I’m going to bet you will be surprised by what I have to say, AND by my own magic formula for pricing my business’s wedding photography services. Here’s a hint: it’s a LOT more simple than you think. So let’s start talking!

Resources Mentioned:
Free Downloads:
Magic Formula Pricing Calculator

Podcast Episodes:
Episode #018: 5 Stats You Need to Start Measuring TODAY to Grow Your Business
Episode #040: 3 Reasons to Cast a Vision BEFORE Setting Goals in the New Year
Episode #045: Why You Need Quickbooks to Stay Profitable & Organized

FREE Everyone Wins Facebook Group
Connect with Hannah on Instagram

Overview:
On today's episode, I'm interview Jeff Armstrong of Jeff & Michele and host of his own podcast,  The Real Jeff Armstrong Podcast. Jeff has a unique perspective on SEO - one that I haven't really heard before, but that I find incredibly compelling and also way more practical and helpful than most SEO expertise I've heard in the past. Listen in to hear about how Jeff uses intentional branding strategies to supercharge his SEO and reach a huge audience of ideal clients.

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Jeff Armstrong's Podcast: The Real Jeff Armstrong Podcast
👉 Jeff's Website
👉 Jeff's Facebook Group
👉 Email Jeff: [email protected]

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
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How to Hire Your First Associate: Online Course

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Overview:
Would you say that you’ve had a successful year? What about a successful month? Would you classify yourself or your business as a success? And if you know the answers to these questions, do you know why? 

We all want to be successful. We want our businesses to be everything we’re dreaming of and more! Success can be defined in a lot of different ways (more on that later!), but the truth is that there are some core, foundational concepts that are crucial to understand if you want to be able to end each day, each month, each year with that satisfying feeling of having been successful. 

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
Candice Coppola is an author, podcast host, business coach and entrepreneur who believes that if you want to have your dream business, you have to become the owner that dream business needs. In this episode, we are continuing the conversation with Candice about how to build a purpose-filled business, including her top tips on how to create a business plan. 

This is part II of a two-part interview series with Candice. Check out the follow week's episode to hear more!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Candice's Instagram: @Candice.Coppola
👉 Candice's Clubhouse: @CandiceCoppola
👉 Candice's Website

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
Candice Coppola is an author, podcast host, business coach and entrepreneur who believes that if you want to have your dream business, you have to become the owner that dream business needs. In this episode, Candice shares how she grew (and eventually sold) her wedding business, as well as her top tips on building a purposeful, profitable business. This is part I of a two-part interview series with Candice. Check out the follow week's episode to hear more!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Candice's Instagram: @Candice.Coppola
👉 Candice's Clubhouse: @CandiceCoppola
👉 Candice's Website

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
In this episode, I'm joined by luxury destination wedding photographer Lauren Fair. Lauren has built an incredible brand that has allowed her to shoot exquisite luxury weddings all around the world. Tune in to get an insider's look at how she did it!

*Special note: this episode was recorded earlier in 2022, before Lauren's summer workshop took place AND before her 2022 workshop was announced. Some of the information is out of date, but you can check out her upcoming workshops in the links below!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 LAUREN FAIR PHOTOGRAPHER
👉 Lauren's Workshop 2022: POSITANO, ITALY
👉 Lauren's Instagram: @LaurenFair

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
Something I have noticed in all the great creative entrepreneurs that I’ve encountered is the desire for personal development. The best and most successful business owners that I know would all consider themselves lifelong learners, eager to be the best versions of themselves possible. Sound familiar?

If you’re listening to this podcast right now, I’m guessing this resonates with you. You are eager to grow. You also are eager for your business to be the very best it can be. You don’t want to settle for “good enough” - right?

Well, first of all, I just have to say I really love that attitude! An eagerness to learn and grow shows that you have the humility to learn from those wiser than you, and you have the wisdom to know that you just don’t have the answers to everything. So, kudos to you! I already know we’d be good friends. :)

Sometimes, in the race to grow our businesses to be the very best that they can be, we forget to keep up with what’s happening on a day-to-day basis. Those things that you’re already doing as a business owner - how things are going currently - sometimes can be overlooked. So today, I want to slow you down for a sec and help you think more carefully about how to be mindful of where your business is at in the here-and-now. Let’s get started!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Coaching with Hannah Bjorndal
👉 Private Facebook Community

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
I've received a lot of questions about team-building and adding associates to my photography company over the last few years.  So, for this episode, I decided to go back to my own source of information for all things team building: Nancy Ray. Nancy is a believer, wife, mama, photographer, blogger, and speaker. She is the host of the Work and Play podcast, and she speaks regularly at several conferences and retreats, sharing her inspiration and providing practical resources for living and an integrated life.

Nancy formerly owned Nancy Ray Photography - a flourishing wedding photography company with several associate photographers on the team! She has so much to share about this topic - listen in now!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 WORK & PLAY PODCAST
👉 Nancy Ray's Website
👉 Top 3 Reasons I Built a Team (W&P Podcast)
👉 Hiring Part 1: 5 Ways to Know You’re Ready (W&P Podcast)
👉 Hiring Part 2: Hiring the RIGHT Person and Keeping Them  (W&P Podcast)
👉 5 Ways to Become a Leader People Want to Follow   

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
Have you ever said this statement to a friend, a spouse or partner, a peer in your industry . . . or maybe you’ve just written it in your journal?

I know what I need to be doing, I just don’t have the time right now to do it.

I really hope I’m not alone here, because I definitely was saying this pretty much on a daily basis to my husband for several years. I knew exactly what it would take to achieve XYZ successes and accomplishments that I was aiming for. I had learned all the strategies - through podcasts, courses, networking events, mentorships, you name it. I knew I could see the finish line. But for about two full years, absolutely nothing changed in my business. I worked roughly the same number of hours and made roughly the same amount of money. I was disappointed with the same things in my business as I had been two years previously. All the changes that were taking place in my business honestly felt marginal. 

And I think you already know what happens at the end of this story, right? No one can keep on keeping on with a business when your heart and your mind are dreaming of all that could be, but NOTHING actually ever happens. I hit a wall - I was burnt out. My work suffered, and as a result, my clients suffered. Maybe you’ve experienced this too.

I hear a lot (and I mean A LOT) of small business owners say that exact phrase - I know what I need to be doing, I just don’t have enough time right now to do it. And what makes me really sad is that I will hear this same phrase over and over again over the course of weeks, months and even years. 

So today, I want to tackle this topic and share what I think so many business owners are getting totally wrong. 

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode #30: The Single Best Thing I Did for My Business (and Life!) in 2020

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More

Overview:
This past spring, I took about 6 weeks off from podcasting, which turned into a four-month break while I worked on making this podcast better and re-evaluating:  where exactly do I want this podcast to go? What is our focus? What do my listeners MOST need? And . . . here we are! 

I'm back to our regularly-programmed podcast episodes, but with a newly-refined vision in mind. Click play to hear more!

🔥 FREE Resource:
Grab the guide: How to Write a Personal Vision in 3 Easy Steps (Free!) to define your biggest priorities in business & life.

🛠️ Mentioned in This Episode:
👉 Free Workbook: 3 Steps to Creating Your Personal Vision Statement
👉 Episode 46: 5 Full-Proof Steps to Achieving a Big Goal

💬 Let’s Connect:
DM me your biggest takeaway from this episode on Instagram → @HannahBjorndal

📥  Want My Very Best Tips?
Join all the VIP wedding pros getting actionable biz tips on the regular.
👉 Join the VIP Club

How to Hire Your First Associate: Online Course

Enroll Now

Learn More