Once, the spiritual master of my spiritual master, my Param-Guru Mahārāja (Śrīla Bhaktisiddhānta Sarasvatī Ṭhākura) had said that he wanted a magazine published every day about Kṛṣṇa-kathā and distributed in many places. Someone said, "But how will you have enough news?" He said, "The spiritual world is full of the pastimes of Kṛṣṇa and His devotees eternally. In the material world, the news is old within a few hours. And," he said, "what to speak of one day or every day, we can publish a magazine every second, every minute, about the pastimes of Kṛṣṇa." Practically speaking, that's been done in the form of the Śrīmad-Bhāgavatam. These are the pastimes of Kṛṣṇa, and as is mentioned in the Śrīmad-Bhāgavatam in the commentary by our ācāryas, the Bhāgavatam that we have—that you see here on the bottom shelf—this is the short version. There are longer versions in the higher planetary systems, some of them with hundreds of volumes, some of them with thousands, and some of them with millions, because Kṛṣṇa's pastimes are unlimited. And not only that, they're ever-fresh news. In this world, you may read half the newspaper or maybe a couple of pages and then just throw it in the dustbin. But the Śrīmad-Bhāgavatam is revered and worshiped and read thousands and thousands of times again and again, and it's always fresh.

Therefore, satāṁ prasaṅgān mama vīrya-saṁvido—when one is in the association of devotees and hears these topics of Kṛṣṇa, then one becomes enlivened and purified. And what's the result of that? 'bhavanti hṛt-karṇa-rasāyanāḥ kathāḥ,' says Kapila-deva speaking in the Third Canto of the Śrīmad-Bhāgavatam, that when you hear about Kṛṣṇa, the sound vibration acts like medicine. It goes in the ear—most medicine, how do you take it? Orally? Ayurvedic medicine—you take a little medicated ghee, right? But this, He said, this medicine you take in the ear, and it goes from the ear to your heart, and then one begins to change one's course in life.