Bookkeeping Expert - Zach Pasquariello

How To Start a Bookkeeping Business in 2026 [Part 2]


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In this video, I break down exactly how to get bookkeeping clients from scratch using a simple and repeatable system. We cover social media marketing with a proven four step process, why starting today matters, and how sharing your real story builds trust faster than polished sales pitches. I also explain how Google My Business, your website, in person networking, and everyday life connections through church, sports, and community events can consistently generate leads.

You will learn how to identify strong referral partners like CPAs and why your onboarding process protects you just as much as the client. We walk through common client red flags including poor communication, unrealistic demands, and boundary issues, plus how overpromising leads to burnout and frustration. I also explain a simple pricing model based on transactions, why onboarding fees matter, and why hourly billing holds bookkeepers back.

Finally, we cover the core skills every successful bookkeeper needs including organization, communication, discipline, and time management, plus the mindset required to win long term. Ruthless determination, focusing on daily inputs instead of outcomes, and staying consistent are what actually drive results.

This video is for anyone who wants to start or grow a profitable bookkeeping business and land clients with confidence.

*Learn more about my investment fund targeting 8% to 12% fixed returns*
https://www.zipcapitalfund.com/

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Bookkeeping Expert - Zach PasquarielloBy Zach Pasquariello

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