Change is inevitable, but for many leaders, it feels like a battle filled with frustration, fear, and the instinct to push emotions aside. But what if those emotions were actually signals guiding us toward opportunity? After navigating billion-dollar acquisitions, Cassandra Worthy saw firsthand the emotional toll of change. Rejecting the traditional “grit your teeth and bear it” approach, she pioneered Change Enthusiasm, a framework for turning uncertainty into fuel for growth. In this episode, Cassandra joins Kevin to share how leaders can harness emotions, navigate tough transitions, and build teams that thrive in change.

Cassandra Worthy is the founder of Change Enthusiasm Global, an author, and a Top 50 Global Keynote Speaker. She developed the Change Enthusiasm strategy to help leaders and organizations turn change into opportunities for growth.

In this episode, Kevin and Cassandra will discuss:

(00:00) Introduction 

(01:59) The Birth of Change Enthusiasm

(05:00) Early Struggles in Entrepreneurship

(07:15) Managing Change in Business

(09:35) Attracting the Right People to Your Team

(11:35) Three Steps to Turning Change into Opportunity

(16:53) Common Emotions That Signal Growth

(21:06) Exploring the Perspectives Wheel Tool

(23:00) The Keys to Building True Resilience

(26:07) The Role of Beliefs in Sustaining Change

(30:01) Understanding Your Role in Driving Change

(32:59) Marketing Emotional Intelligence to Executives

(34:50) Personal Growth and Community Support

Cassandra Worthy is the founder of Change Enthusiasm Global, an author, and a Top 50 Global Keynote Speaker. She developed the Change Enthusiasm strategy to help leaders and organizations turn change into opportunities for growth. Through her work in leadership, culture, and emotional intelligence, she empowers individuals and teams to harness the power of emotion to drive meaningful transformation.

Connect with Cassandra:

Cassandra’s Website: https://cassandraworthy.com

Cassandra’s LinkedIn: linkedin.com/in/cassandraworthy

Resources Mentioned:

Change Enthusiasm’s Website: changeenthusiasmglobal.com

Cassandra’s Book, Change Enthusiasm: How to Harness the Power of Emotion for Leadership and Success: https://www.amazon.com/Change-Enthusiasm-Harness-Emotion-Leadership/dp/1401961770 

Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud by Lisa Earle McLeod: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/1119700884 

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