On today’s episode, I’m joined by two incredible guests you don’t want to miss. First, we’ve got Colin McElhatton, the founder of Mobile Dealer Data, who’s been making waves in the industry with cutting-edge tools that take the guesswork out of dealership service operations. And we’re also welcoming Ed Roberts, COO of Bozard Ford-Lincoln, someone I’d call a true innovator in the fixed ops space. Between Colin’s tech-savvy solutions and Ed’s real-world experience running a massive operation with 98 bays and three locations, there’s a ton to learn from these two.

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What we discuss in this episode:

"Where’s the car? Where’s the key? If you’ve ever worked in a dealership, you know these are the questions that can make—or break—a day on the service floor. But what if the answers were always right at your fingertips? In this episode, we're unlocking the secrets to service department efficiency with two powerhouses in the industry."

We explore how digitizing service processes not only saves time but improves customer satisfaction, increases technician productivity, and even becomes a recruiting tool for the best talent in the industry. Colin shares how Mobile Dealer Data’s ServiceVision software tracks vehicles and keys in real time, eliminates bottlenecks, and helps dealers “manage with facts, not feelings.”

Ed, leading one of the most complex dealership operations out there with 98 bays and three locations, reveals how this technology has transformed their cycle times, reduced wasted hours, and enhanced the experience for both employees and customers. From identifying bottlenecks without stepping into the room to using data as a tool for constant improvement, this conversation is packed with actionable insights.

Listen to the episode featuring Colin McElhatton and Ed Roberts for even more insights!

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Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237

Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXY

Thanks, Colin McElhatton and Ed Roberts

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