In the final episode of “Using Community to Launch at B2B MarTech Company,” Jonathan and Brett wrap up the conversation on momentum, community, launching, and what it’s like to watch their vision turn into a live product. From the beginning, Jonathan has created their hero story of fighting the common enemy, bad outdated marketing that needs to be stopped. 

0:00 Intro 
1:10 Conversation with Jonathan 
4:30 Vision to live product 
6:00 Lenses of team members 
9:30 Launch prep planning 
11:30 Working with High Alpha 
14:30 Making it a “we thing” 
19:10 Spotlight the enemy 
23:22 Launch event August 17 
26:40 Post event 
29:30 Outro 

Join The Juice

Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Jonathan:| Twitter | LinkedIn
Follow Brett:| Twitter | LinkedIn