Vertafore Insurance Podcast

How to use SEO to build a multi-million dollar niche. Episode 406


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Landon Bentham, an experienced marketer, breaks down how agencies can leverage SEO, video marketing, and reputation-building strategies to elevate their client's experience. He emphasizes that while the digital landscape constantly evolves, agencies must prioritize quality content, long-term commitment, and simple but effective tactics to ensure they remain visible and accessible to clients. From reviews to video marketing, Landon shares actionable tips that can help agencies stand out and build lasting relationships with their audience. Listen is as we explore the critical roles of : Google Reviews: for improving local SEO and driving engagement Video Content: short, authentic videos that build trust and visibility Solid reputation & long-term brand-building over immediate sales SEO basics with optimized content and a verified profile on Google. Get your pen and paper ready; this is one you're going to want to take notes on.

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Vertafore Insurance PodcastBy Vertafore

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