How to Web Live

This Focus episode, Daniel Rizea (Director of Software Engineering at Fitbit),  and David Bizer (CEO & Founder at Talent Fountain) talk about how to identify, grow, and scale tech leadership from small to big teams, and what are the most desired traits when hiring for senior tech roles.

Fitbit is a provider of health and fitness devices. The company's platform combines connected health and fitness devices with software and services. Its platform includes a family of wearable devices which include health and fitness trackers and smartwatches, enable the users to view data about their daily activity, exercise and sleep in real-time. The company software and services which include an online dashboard and mobile app, provide users with data analytics, motivational and social tools, and virtual coaching through customized fitness plans and interactive workouts.

Episode powered by Fitbit. It aired on February 4, 2021.

During this live episode, Jeroen Courthout, CEO and Co-Founder of Salesflare, and Anda Gansca, CEO & Co-Founder@Knotch, will walk us through the decisions founders have to make in order to build the right product, team and culture in order to succeed on a global scale, especially in a multicultural environment.

Starting a startup right out of college is not an easy task for an emigrant, even in San Francisco. But Anda did exactly this – after graduating Stanford she launched Knotch, a (then) network that allowed people to connect with each other based on shared interests.
A couple of pivots later, and after moving from San Francisco to New York, Knotch, now an enterprise content intelligence platform which raised $35m in venture funding, has turned into a clear success story.

Jeroen is Co-Founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies.

This episode aired on January 28, 2021.

This Focus episode, Rene Schob (Head of Tax & Legal at KPMG Romania) and Bogdan Ivanel (CEO & Co-Founder at Code4Romania) discussed how to design, build and administer digital infrastructure in Romania, and how public and private entities should work together.

KPMG is one of the world’s leading international networks of service organisations in the fields of Audit, Tax and Advisory, with more than 219,000 outstanding professionals in 147 countries worldwide. Find out more about how KPMG Romania helps businesses here: http://www.kpmg.ro/.

Episode powered by KPMG Romania. It aired on January 21, 2021.

This episode of How to Web Live, find out more about product teams from Ryan Singer (author of "Shape Up: Stop Running in Circles and Ship Work that Matters" and Head of Strategy at Basecamp) in a live conversation with Adriana Iordan, VP of Product and Marketing at SeedBlink.

With teams reorganising, working remotely or in hybrid setups, productivity, team culture and delivering meaningful results have always been in question.

Ryan Singer, product strategist of Basecamp and author of "Shape Up: Stop Running in Circles and Ship Work that Matters", is one of the leading voices on the topic of organising teams in order to deliver well-crafted, meaningful products.

The host of this episode is Adriana Iordan, VP of Product and Marketing at Seedblink, an experienced product and marketing executive.

This episode aired on January 14, 2021.

This episode, find out all about Product-Led Growth strategy with Wes Bush, CEO & Founder of ProductLed, in a live conversation with Alexandra Marcu, VP of Marketing at 2Checkout(now Verifone).

Product-led growth is one of the darlings of 2020. And it makes so much sense – as the tech market becomes more and more crowded, product-led growth focuses on the product as the main vehicle to acquire, activate and retain customers or users. 

Wes Bush is one of the undisputed leaders of this shift. The author of “Product-Led Growth: How to Build a Product That Sells Itself” and founder of the Product Led Institute, Wes comes with a fresh point of view in the product world.

The host of this episode is Alexandra Marcu, VP of Marketing at 2Checkout (now Verifone), an experienced marketing executive and a fan of product-led growth.

This episode aired on December 17, 2020.

This Focus episode, Bogdan Apostol (CEO & Co-Founder at Nestor) and Laura Bivol (HR Transformation Lead at Orange) broke down the process of selling to an enterprise client and revealed how the Nestor app helps managers to elevate their coaching skills, in a conversation with Bretton Putter (CEO & Founder at CultureGene).

Orange, part of Orange Group, is the leading telecom operator in Romania, delivering the best mobile internet and the widest network coverage, according to Ookla, for over 10 million local customers. Orange supports entrepreneurs through the Orange Fab acceleration program, giving access to the newest technologies, on-demand mentoring and access to Orange’s national and international clients. Orange Fab aims to develop win-win business partnerships, by taking no-equity and covering costs for client pilot projects and relevant product enhancements. The end goal is to bring to market powerful products that improve our clients' lives and the way they do business. 

Episode powered by Orange. It aired on December 10, 2020.

This episode, find out how to escape social media with Vladimir Oane (CEO & Co-founder of Deepstash) in a live conversation with Ramu Yalamanchi (CEO & Founder of Sona Labs, and Founder of hi5).

All hail for crazy ideas! And Deepstash is definitely one of fhem. Born out of its founder’s frustration with navigating the concepts he is learning, Deepstash offers an easy way to discover and organise bits of knowledge into broader collections.
An accomplished founder, having previously sold UberVU to Hootsuite, Vladimir and his team are set to build a new way of consuming bite-size information in a more meaninful and useful way than social media’s infinite scroll of cat pictures.

The host of this episode is Ramu Yalamanchi, an experienced consumer Internet and mobile executive, growth expert, angel investor, but also founder of Hi5, one of the first social networks.

The episode aired on December 3, 2020.

This Focus episode, find out from Carmen Ruse (Design Manager at Adobe) and Paul Chirita (Digital Media Director at Adobe) about the processes & learnings behind building Adobe XD, and how UX designers will collaborate in the future with their teams, in a conversation with Paolo Ertreo (Product Design & Strategy at Dropbox).

Adobe has historically focused upon the creation of multimedia and creativity software products, with a more recent foray into digital marketing software. Adobe is best known for its Adobe Flash web software ecosystem, Photoshop image editing software, Adobe Illustrator vector graphics editor, Acrobat Reader, the Portable Document Format (PDF), and Adobe Creative Suite, as well as its successor Adobe Creative Cloud.

Episode powered by Adobe. It aired on November 26, 2020.

This episode find out more about the role of product managers and product led innovation from Marty Cagan, Partner at Silicon Valley Product Group, in a conversation with Dan Berte, IoT Director & Chief Architect at Bitdefender.

Marty Cagan has been teaching the world how to build better products for decades. His bestseller Inspired, one of the most influential books on product innovation, was one of the first to focus on the role and responsibilities of the product managers. Ex-VP of Product at Netscape and Ebay, and now Partner at the Silicon Valley Product Group, he’s a big believer that product innovation should be led by product leaders.

Dan Berte is Chief Architect & IoT Director at Bitdefender.  Dan accelerates Bitdefender‘s recognition as leader and innovator in the Internet of Things with Bitdefender BOX and its revolutionary IoT security technologies.

The episode aired on November 19, 2020.

This Focus episode, find out from Anca Petcu (Digital Transformation Officer at BCR) and Julian Lukaszewicz (Strategy & Experience Design Manager at KPMG Romania) how banks are preparing for digital transformation, with the help of startups and experts in corporate innovation, in a conversation with Ionut Stanimir (Director of Marketing & Communication at BCR).

BCR uses a network of 19 business centres and 17 mobile offices dedicated to companies and 430 retail units located in most towns of the country having over 10,000 inhabitants. BCR is the no. 1 bank in Romania in the bank transaction market, and its customers benefit from the largest national ATM network – 2,000 ATMs, 14,500 POSs and full Internet banking, Mobile banking, Phone-banking and E-commerce services.

Episode powered by BCR. It aired on November 12, 2020.