The Daily Sales Show

How to Win More Deals with Mutual Action Plans


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The biggest deals don’t close overnight and every stakeholder involved is a potential point of friction. 

This is where mutual action plans (MAPs) come in -one of the best ways to keep everyone on track. 

Learn how to make your deals a breeze with step-by-step instructions for building mutual action plans that increase the buying team’s trust and drive more deals forward to close.

You'll Learn:
  • Why you should use a MAP (and when it isn’t necessary)
  • Strategies for winning more deals with MAPs
  • Real-world examples of successful mutual action plans

The Speakers:

Will Aitken and Krysten Conner

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