DESCRIPTION:

Writing a book can be a great way to grow your business, find new leads, and increase income. A well-written book can increase the visibility of your business, attract new customers, and open up new opportunities. However, the process of writing a book can be challenging. If you're considering writing a book, weighing the potential rewards against the effort required to complete the project is essential.

In this episode of Franchising Hot Seat, Dr. John P. Hayes discusses how his experience writing a book helped him succeed in franchising. He shares his passion for teaching and how he helps others grow in this business model. If you're considering writing a book about something you're passionate about, he encourages you to craft your ideas and share them with the world carefully.

TIMESTAMPS:

[00:48] Your plan vs. your purpose

[06:18] Doing something no one has done before

[11:11] Why credibility is essential in any business

[13:00] Sharing your knowledge through teaching

[15:24] Franchising: one of the best ways to build a business

GUEST BIO:

Dr. John P. Hayes teaches franchising to college students who seek a career in franchising; people who want to buy a franchise; business owners who want to franchise a business; and Certified Franchise Executives. He is an Amazon #1 best-selling author of several books covering business, marketing, franchising, and biography. Dr. Hayes is also an international speaker at franchise conferences and an advisor to franchisors and prospective franchisees.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast