Our guest this week, Jacob Martin is an NFT attorney, is fascinated with “DAOs” (Decentralized autonomous organizations) and says that when we build a community we need to…pay attention to the “less active”.

ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/028

ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• Why activity does NOT equal  “community”
• Understanding TRUE decentralization and DAO communities
• Why creating less might be BETTER for building community

CONNECT WITH JACOB MARTIN:

• Website: https://2punkscapital.com/
• Twitter: https://twitter.com/thenftattorney
• LinkedIn : https://www.linkedin.com/in/jacob-martin-3a807695/

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

Modern ETIQUETTE? Does it REALLY matter at social gatherings? What does any of this have to do with community building? Actually, more than you may think…

Our guest this week, Jacqueline Baker, is a speaker, author, leadership consultant, and advisor known for her unique approach to modern etiquette and leadership.  Today she teaches us that the “small things” actually make a big, big difference. 

• ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/027
• ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• The tie between leadership and etiquette
• How to use dinner parties to teach leadership
• “People tend to learn more in social settings because their guard is down.”

CONNECT WITH JACQUELINE BAKER:

• Website: https://jacquelinembaker.com/
• Order The Unexpected Leader: https://amzn.to/3PlAO3F

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

This episode wasn't in the content calendar. It’s a little heavy, but it needs to be said.

I’ve been criticized before that I put too much emphasis on the “human/heart” stuff and not enough on tactical/linear approaches that “move the needle forward.” And I get it.

As community builders, we want to grow. We have big dreams and want to help a lot of people. There is nothing wrong with that.

But when we don't keep the main thing TRULY the main thing, stuff like this happens.

So I won't apologize or back off these issues. Yeah, next week this email might be about some cool tactical way to onboard community members or an interesting way to engage with your Facebook group.

But the day we stop talking about the human side of community building is the day we don’t deserve to talk about it.

Love you guys & I’ll say it again and again,

The work you do matters.

-Heather

Our guest this week, Quentin Allums uses experiments to help creators & entrepreneurs earn more and get more out of their content. When asked about building community he said,  “Narrative has the power to exponentially grow something”.

• ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/025
• ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• Brand anchors: What are they and do you need one?
• What does he wish MORE creators would do to build community?
• How do we create a JOURNEY for our community? Where are we going?
• Why do we “owe ourselves” to pivot?

CONNECT WITH QUENTIN:

• Website: https://www.quentinallums.com/
• Discord: https://discord.gg/sJtgtbAPBU
• Social Experiments: https://www.quentinallums.com/experiment
• Why You Need a Brand Anchor
• https://www.linkedin.com/pulse/why-you-need-brand-anchor-quentin-allums/

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

Our guest this week,Yu-kai Chou, is often referred to as a gamification guru. He is the creator of Octalysis Framework and is now the co-founder of Metablox NFT.

Digging into his work, his passion for gamification, and seeing how he is implementing its principles in his new project, I am seeing that gamification is a powerful tool for community builders to not only help improve engagement in their communities but MOST importantly…make this world a better place.  

ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/024

ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• Ethics in gamification and IMPROVING humanity
• Understanding human motivation 
• Having a higher meaning in your community

CONNECT WITH YU-KAI CHOU & METABLOX

• Website: https://metablox.co/
• Discord: https://discord.com/invite/xXxJs8HxPZ

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

Who LOVES conflict? NOT ME. But here is the deal friends, if you are leading a community you have signed yourself UP for some conflict resolution. Sound fun? It's not. But it doesn’t have to be crazy difficult. There are some tools that we can learn as builders that will help us.

Our guest this week has “worked in the trenches of human conflict” as an internationally renowned attorney mediator Hesha Abrams is no stranger to INSENSE conflict and has become a master of defusing anger.

ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/023

ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• When there is conflict in your group- what do you do?
• Healthy ways to “grab back power” and stay “neutral” in conflict
• Dealing with conflict specifically ONLINE (when you can't see nonverbals/tone of voice)
• Using great questions to resolve conflict

CONNECT WITH HESHA:

• Website: https://www.holdingthecalm.com/
• Buy her book: https://www.amazon.com/Holding-Calm-Resolving-Conflict-Diffusing/dp/1523001933/ref=sr_1_1
• Tag her on LinkedIn: https://www.linkedin.com/in/hesha-abrams-26b55156/

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

Our guest this week says that in order to build community we need to create an environment that people TRUST. What is one POWERFUL way to build trust? Have a consistent BRAND.

Our guest this week, Shayna Bryan is a branding strategist and Chief Creative Officer of Band of Mothers Media. She explained “consistent branding” to me in a way that I had never thought about before, …its thoughtfulness.

ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/022

ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• Finding the common thread in your community
• How to string in “consistency throughout your brand”
• Creating community around fans? How do we do that?

CONNECT WITH SHAYNA:

• Website: www.shaynabcreative.com
• Moms on Mushrooms:https://www.momsonmushrooms.com/

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady

We have all been to great events, gatherings, and seen the magic of a well-put-together show (hello, Coldplay concerts). Are these amazing experiences just luck? Nope. There is an industry of “experience strategists” and today we are going to find out exactly what it takes to be the mastermind behind epic experiences.

ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/021

ASK A QUESTION: www.heatherparady.com/ask

TOPICS FROM THIS EPISODE:

• Creating an epic “Experience” (even within a group of strangers)
• How do we keep a group’s attention and keep them engaged?
• Creating “defining moments” & spicing up boring “transition” times

CONNECT WITH CAROLENE:

• Website: http://www.carolenemeli.com
• https://www.linkedin.com/in/carolenemeli/

CONNECT WITH US!

• Youtube Channel: https://www.youtube.com/heatherparady
• Follow Heather on IG:https://www.instagram.com/heatherparady/
• Follow Heather on Twitter: https://twitter.com/heatherparady